SOURCE: Montgomery Research, Inc.

December 01, 2006 11:17 ET

"Affiliate Thing" Podcast to Debut

Well-Known Industry Figures Team Up to Create a Weekly Podcast for the Affiliate Marketing Space

SAN FRANCISCO, CA -- (MARKET WIRE) -- December 1, 2006 -- Longtime consultant, outsourced affiliate program manager and co-founder of Affiliate Summit, the premier affiliate industry conference, Shawn Collins has joined forces with Lisa Picarille, editor-in-chief of Revenue, the performance marketing industry's leading print magazine and online property, to create "Affiliate Thing," a podcast aimed at the fast-growing affiliate marketing community.

The 30-minute weekly program will debut on Wednesday, December 6, 2006. It can be heard live at BlogTalkRadio.com every Wednesday at 12:00 p.m. EST or downloaded from BlogTalkRadio.com for on-demand listening. "Affiliate Thing" will provide commentary; analysis, industry insights and interviews with affiliate movers and shakers, as well as a humorous and irreverent take on the affiliate space.

Listeners are also invited to continue discussing the suggested topics from the show and engage in discussions with the hosts at: http://groups-beta.google.com/group/affiliateradio. In addition, listeners are also encouraged to subscribe to the RSS feed (http://feeds.feedburner.com/AffiliateThing), which provides an automatic update to whenever a new "Affiliate Thing" show is created.

Lisa and Shawn will be taking live phone calls from listeners of "Affiliate Thing." The number to call for the show is (646) 915-9599.

About Lisa Picarille

For the last three years, Lisa Picarille has been developing and directing all the editorial content for Revenue magazine. She has more than 15 years' experience as a senior writer and editor at CMP (as executive editor of the award-winning TechWeb.com), IDG and Ziff-Davis. She was also an executive producer at TechTV. Her work has appeared in PC Week, InfoWorld, Computerworld, Computer Reseller News, MacWeek, Wired.com, Schwab.com, CRM Magazine and Rolling Stone. Prior to her career as a high tech writer, she was involved in radio in Boston at WBCN and WFNX.

About Revenue:

Revenue is dedicated to all aspects of the performance marketing business model and to raising industry standards. Published bimonthly, it offers unrivaled coverage of affiliate marketing techniques, search technologies, online fraud prevention and interactive advertising, branding and marketing. It is the only hard-copy magazine covering these issues for online marketers, affiliates, merchants, agencies and networks. Revenue is available through major book and magazine dealers. www.revenuetoday.com

About Shawn Collins:

Shawn Collins is CEO of Shawn Collins Consulting, an affiliate program management agency; and co-founder of the Affiliate Summit Conference. He authored the book "Successful Affiliate Marketing for Merchants" and publishes the annual AffStat marketing benchmark reports.

Contact Information

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