SOURCE: Affinion


October 18, 2013 12:19 ET

Affinion Security Center Survey Shows Iowa and Indiana as Midwest States With Lowest Incidences of Identity Theft

People in Both States at Least One-Third Less Likely to Experience, Report Fraud

STAMFORD, CT--(Marketwired - Oct 18, 2013) - Affinion Security Center (ASC), a leading provider of identity theft protection services, revealed today that within the Midwest, Iowa and Indiana represent the states with the lowest rates of identity theft. For purposes of this survey, the Midwest was defined as Illinois, Indiana, Iowa, Michigan, Minnesota, Missouri, Ohio and Wisconsin. The survey, commissioned by ASC and performed by Survey Sampling International, included a nationwide panel of 1,000 online opt-in participants.

Comparisons to the data compiled by the FTC in the annual Sentinel Report seem to correspond to the findings offered by ASC.

"When we looked at data from other thought leaders in the space, their findings seemed to agree with what we've identified," said Vin Torcasio, Director of Product within Affinion Security Center. "At present, we don't know whether the key driver is strong legislation, higher consumer awareness or safer consumer practices, but the findings suggest that further research into what is limiting incidences of identity theft in these states would be of tremendous value."

People living in Iowa and Indiana appear to be somewhere between 30% and 50% less likely to report fraud than their Midwestern counterparts. While Iowa and Indiana scored well in both ASC's research and the FTC report, Illinois and Missouri rated as hotbeds of fraudulent activity in the Midwest.

Affinion Security Center has offices in Connecticut, Minnesota, Ohio, Tennessee and Virginia. For additional information, visit

About Affinion Security Center

Affinion Security Center, a division of Affinion Group, is a global leader in providing identity protection and data security solutions to corporations and individuals. For over 40 years Affinion Security Center has been powering many of the world's leading personal data protection and breach resolution solutions offered by local, national and multi-national enterprises in the financial, retail and travel industries. The company currently protects over 16 million subscribers with services including credit scores, credit monitoring, lost wallet protection and ID Theft insurance. For more information please visit

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