SOURCE: AisleBuyer


May 24, 2011 09:00 ET

AisleBuyer Unites In-Store and Online Shopping

Shoppers Can Now Purchase Items In-Store and Online From a Single Application

BOSTON, MA--(Marketwire - May 24, 2011) - AisleBuyer LLC, the innovator of mobile self-checkout and mobile commerce solutions, announced today that it now offers a full multi-channel checkout solution to retailers and shoppers, available for iPhone and Android devices. For the first time ever, shoppers can use a single application for both in-store mobile self-checkout and mobile ordering of items for home delivery.

This addition provides shoppers a more complete, personalized in-store experience. Customers can scan barcodes, read product information and reviews, receive tailored discounts and check out without ever waiting in line, and also purchase products online as part of a single transaction from one application.

This is the latest in a string of disruptive new technologies from AisleBuyer. Following last month's release of its new Card Capture technology, AisleBuyer continues to develop solutions that improve the shopping experience for consumers while giving retailers access to unparalleled analytics on customers and behaviors.

"After eliminating checkout lines with mobile self-checkout, we realized that in-store transactions and e-commerce transactions shouldn't be two separate things. In a single transaction, customers can now order some products for home delivery while walking out of the store with others," said Andrew Paradise, CEO of AisleBuyer. "With the addition of multi-channel checkout functionality, retailers and consumers have a true one-stop mobile shopping application at their disposal."

AisleBuyer has also added additional features to the app with this release. Shoppers are now able to create personalized wish and gift lists, saving items for future reference. Customers can also browse a retailer's entire product catalog from the app, all of which can be purchased in-store or online.

The app is now available in the Apple App Store and Android Marketplace, and can be used at any of AisleBuyer's partner Magic Beans' locations.

About AisleBuyer
AisleBuyer is a mobile shopping platform that is revolutionizing the in-store shopping experience. AisleBuyer leverages smartphone technology to unite the best features of both 'bricks' and 'clicks' retailing. Its platform, which includes a virtual shopping assistant, 'location aware' digital circular, and patent-pending, mobile self-checkout system provides retailers with an end-to-end solution designed to increase sales, reduce costs, and offer unprecedented analytical insight into in-store shopping behavior. AisleBuyer is headquartered in Boston, MA.

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