SOURCE: Aladdin Beverage

November 29, 2007 11:14 ET

Aladdin Beverage Management Change

NEW YORK, NY--(Marketwire - November 29, 2007) - Effective Immediately, Jeffery Trenk has resigned as an Officer and Director of Aladdin Beverage (PINKSHEETS: ADTJ). The Board of Directors has appointed Theodore D. O'Connor the CEO/President and Chairman of the Board for Aladdin Beverage.

About Aladdin Trading & Co. (DBA: Aladdin Beverage):

Headquartered in New York City, Aladdin Trading is a leading fine craft beer and ale importer serving the North American markets. It is Aladdin's goal to be known as the top beer importer to North America, with only quality and forward-thinking brands in its portfolio. Our mission is to generate sustained growth for all the brands in our portfolio and generate maximum return on investments. For more information, visit the company's web site at

Forward-looking statements in this report are made pursuant to the 'safe harbor' provisions of the Private Securities Litigation Reform Act of 1995. We wish to advise readers that actual results may differ substantially from such forward-looking statements. Forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those expressed in or implied by the statements, including, but not limited to, the following: our ability to meet our cash and working capital needs, our ability to successfully market our product, and other risks detailed in our periodic report filings with the Securities and Exchange Commission.

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