SOURCE: Sight Hound Commercial Writers, LLC

Sight Hound Commercial Writers, LLC

July 06, 2010 12:39 ET

Alan Wilson Launches Broward-Based Full-Service Marketing Firm With a Special Focus on Helping Companies Outsource Strategies to Increase Profits in New Economy

SUNRISE, FL--(Marketwire - July 6, 2010) -  Despite the overall challenge of maximizing profits in an economy with shrinking opportunities, businesses are facing another challenge: falling employee skill-sets. Although writing is a large part of the business continuum, businesses in this day and age take a risk on the writing skills of their own people. Despite it making business sense to attempt using an employee's writing as a basis of the business plans, the acumen might not be present; this could mean lost sales and a degraded reputation.

"Being a writer all my life has been a gift; however, when I entered the business world (Finance) more than 13 years ago, it helped focus on the unique selling proposition to convey consistency. This unique skill-set is not found many places," says Alan Wilson of the South Florida based Sight Hound Commercial Writers, LLC.

Sight Hound Commercial Writers, LLC, named for Wilson's love of Greyhound dogs, for their vision and speed, offers more than just copy writing, but offers a number of full-service initiatives: photography, graphic design, TV/Commercial production, and event planning. "I work with a great team of professionals," says Wilson, "In addition, we put a special emphasis on assisting companies with their writing needs, whether it's a brochure, an annual report or a presentation; there are technical writing skills available to the client."

Peter Bowerman, author of The Well-Fed Writer, whose first book was an award-winning Book-of-the-Month Club title, concurs: "Good writing is the engine that drives commerce, yet writing skills amongst many American workers, frankly, are atrocious. As companies see the bottom-line costs of this shortfall, it opens up tremendous opportunities for capable freelancers to step in and pick up the slack. Many companies, of all sizes, are operating leaner than ever; yet good writing is something that still has to get done."

Alan Wilson is from Louisville, Kentucky and has been in the South Florida area since 2003. Currently residing in Coral Springs, Florida, Alan has held a few Finance positions, both permanent and contract, around South Florida that has strengthened his skill-set for the challenging economy ahead.

"In this new economy," Wilson says, "people have been given a new opportunity to truly demonstrate their professional ability in the workplace. The reason to form this development enterprise is to truly demonstrate the joy of creating or elevating a business's success."

Long-term, Sight Hound Commercial Writers, LLC, has plans to expand into various markets across the United States; including: Chicago, IL; Atlanta, GA; Dallas, TX; and Las Vegas, NV.

To schedule a meeting with Alan or one of his associates, please contact the company's headquarters located in Sunrise, FL.

Contact Information