SOURCE: SwaddleTee

SwaddleTee

December 11, 2012 08:00 ET

Alcima LLC Announces Release of Revolutionary New Swaddle Blanket, "SwaddleTee"

LOS ANGELES, CA--(Marketwire - December 11, 2012) -  SwaddleTee is the newest, most effective swaddle blanket on the market. With SwaddleTee's unique, patent pending design, babies and caregivers finally get the good night sleep they need.

The reason SwaddleTee is so effective is because of its new over-the-head design that secures the baby's shoulders and prevents the escape and unraveling typical in other swaddle blankets. This ensures a longer duration of sleep for infants and caregivers alike. It also features a special zippered pouch opening at the bottom that allows for easy diaper changing without unswaddling and waking the baby.

Misty Allen, new mother of a 3 month old and Licensed Marriage and Family Therapist, claims, "I have used the SwaddleTee on my son Donovan since birth, and he sleeps through the night in 8 hour stretches which is pretty rare for his age. I am also able to get a good night's sleep and function better throughout the day. I talk to so many moms who ask me how I do it, and I really think it is because of SwaddleTee!" 

Marisa Cox, President and inventor of SwaddleTee, was inspired after her first born son, Waylon, struggled with sleep in his first few months. She tried every product on the market and Waylon would escape and wake himself and the whole family up. She set out to improve the design of the swaddle blanket and spent a year and a half in research and development getting feedback from moms, doctors, doulas and nurses, perfecting the design and fabric quality. "I am so excited to share SwaddleTee with new parents and babies and help ease the hardship during those first few months."

SwaddleTee is available online at www.swaddletee.com and rolling out in select boutiques throughout Los Angeles. It can be purchased for $29.99 plus shipping.

For additional information contact: Marisa Cox, President, or Mark Aronoff, General Manager, SwaddleTee, (424) 235-4055, info@swaddletee.com

SwaddleTee is a product of Alcima LLC, a limited liability company based in Los Angeles.

Embedded Video Available: https://www.youtube.com/watch?v=tRtcLdnGlCo&feature=plcp

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