SOURCE: The Alkaline Water Company, Inc.
SCOTTSDALE, AZ--(Marketwired - Jan 13, 2014) - The Alkaline Water Company Inc. (OTCBB: WTER) (the "Company"), developers of an innovative state of the art proprietary electrolysis beverage process, packaged and sold in 3 liter and 1 gallon sizes under the trade name Alkaline88, is pleased to announce it has been accepted for representation by the Southern California division of leading independent grocery broker, Co-Sales Company (www.co-sales.com/SCAL).
Steven Nickolas, President & CEO of The Alkaline Water Company, Inc., states, "This announcement is big news for our California distribution efforts. Co-Sales is extremely well positioned in the state and is a leader in the market. It was actually a difficult decision as to where to begin, but in the end we felt that Southern California was strategically key to our efforts in building a national presence and we are very grateful to have been received so quickly and enthusiastically. We are travelling extensively and will be visiting many other arms of the Co-Sales and Beacon United® network shortly and we hope to quickly develop relations with them all."
About the Co-Sales Company and Beacon United®
The Co-Sales Company (www.co-sales.com) was founded in 1905, and for over 100 years has been providing excellence in sales, marketing, and merchandising as a leader in the development of the western regions grocery market. Today, with offices in Arizona, Colorado, Utah, Northern California and the Pacific Northwest, the company's coverage is complemented by its commitment to innovative technology providing sophisticated market research incorporating advanced retail reporting alongside industry leading syndicated data. Co-Sales is also a member of BeaconUnited® (www.beacon-united.com), a venture of eight leading U.S. food brokers, offering the reach and resourcefulness of a national firm with the personal touch and market knowhow of regional experts.
Additional details of the Company's business, finances, appointments and agreements can be found as part of the Company's continuous public disclosure as a reporting issuer with the Securities and Exchange Commission ("SEC") available at www.sec.gov. For more information, visit our website at www.thealkalinewaterco.com.
The Alkaline Water Company, Inc. (OTCBB: WTER)
The Alkaline Water Company Inc. has developed an innovative, state of the art, proprietary electrolysis process that produces healthy alkaline water for a balanced lifestyle. The company is focused on the business of distributing and marketing the retail sale of its cost-effectively bulk-packaged Alkaline88 water beverage products. Visit us at: www.thealkalinewaterco.com.
About Alkaline Water Products
Alkaline88's premier alkaline water is a pH balanced bottled alkaline drinking water enhanced with trace minerals and electrolytes. The product offers consumers the unique opportunity to purchase alkaline water in conveniently packaged three liter and one gallon sizes. The Alkaline Water Company Inc. is currently in the midst of a national mass markets expansion program and is already available for consumer sales at a growing number of major retail locations across many parts of the United States. Learn more about the science behind alkaline water by visiting www.thealkalinewaterco.com.
The Alkaline Water Company Inc. initially launched its bulk alkaline water products under the trade name Alkaline84. The trade name was later changed to Alkaline88 to better align with the pH level where chemists have identified benefits. Though the trade name is not prominent on the product label, it references the pH level of 8.8.
Notice Regarding Forward-Looking Statements
This news release contains "forward-looking statements." Statements in this press release that are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, the Company's expectations regarding the development of marketing and sales relations nationally. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with developing new products and operating as a development stage company, our ability to raise the additional funding we will need to continue to pursue our business and product development plans, competition in the industry in which we operate and market conditions. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements, except as required by applicable law, including the securities laws of the United States. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the reports and other documents we file with the SEC, available at www.sec.gov.