Alkaline Water Co.'s Alkaline88 Now Available at All 25 Midwest Dierbergs Markets Locations

SCOTTSDALE, AZ--(Marketwired - Oct 6, 2016) - The Alkaline Water Company Inc. (OTCQB: WTER), a producer of premier bottled alkaline drinking water, packaged and sold in 500 ml, 700 ml, 1-liter, 3-liter and 1-gallon sizes under the trade name Alkaline88, announced today that the company's Alkaline88 water is now being sold at all Dierbergs Markets throughout Missouri. Dierbergs operates 25 upscale supermarkets and features Alkaline88's 700 ml Sports Cap, Three (3) Liter and One (1) Gallon packages. Dierbergs is the second-largest supermarket chain in the St. Louis area. Supermarket News ranks Dierbergs15^th overall in its 2016 Top 50 small chains and independent supermarkets survey.

Mr. Richard A. Wright, COO of the Alkaline Water Company, stated, "We are extremely proud to be associated with Dierbergs, a recognized industry leader within the supermarket industry. Alkaline88 continues to attract retailers and consumers alike within the $2.5 billion premium beverage hydration category. Our national expansion plans remain on schedule and we are adding new stores daily. Momentum is building into the fall and we remain focused on increasing revenue, enhancing margins, and improving market penetration throughout the USA."

About Dierbergs Markets
Dierbergs Markets traces its roots to a country store founded in 1854 in Creve Coeur, Missouri. Four generations have managed the company, which today employs more than 4,000 associates in 25 locations, all committed to upholding their reputation built on hard work, personal service and a commitment to meeting the growing needs of the region through community service.

About The Alkaline Water Company Inc. (OTCQB: WTER):
The Alkaline Water Company is a premier bottler of alkaline drinking water, with an 8.8-pH balance. They developed an innovative state of the art proprietary electrolysis beverage process that enhances their water with trace minerals and electrolytes and produces water high in alkalinity. The company is focused on the business of distributing and marketing the retail sale of its cost-effective packaged Alkaline88 water beverage products. The Alkaline Water Company Inc. is currently in the midst of a national mass-market expansion program and is available for consumer sales at over 25,000 major retail locations across the United States. Learn more about The Alkaline Water Company by visiting: www.thealkalinewaterco.com. 

About Alkaline88:
Alkaline88 is a premier bottled alkaline drinking water with an 8.8-pH balance. The product offers consumers the unique opportunity to purchase alkaline water in conveniently packaged 500 ml, 700 ml, and 1-liter, 3-liter and 1-gallon sizes. Learn more about the science of Alkaline88at www.alkaline88.com.

Notice Regarding Forward-Looking Statements:
This press release contains "forward-looking statements." Statements in this press release that are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, The Alkaline Water Company Inc.'s expectations for continued growth and expansion of the Alkaline88 brand over the next fiscal year. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with developing new products and operating as a development stage company, our ability to raise the additional funding will need to continue to pursue our business and product development plans, competition in the industry in which we operate and market conditions. These forward-looking statements are made as of the date of this press release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements, except as required by applicable law, including the securities laws of the United States of America. Although we believe that any beliefs, plans, expectations and intentions will prove to be accurate, investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the reports and other documents we file with the SEC, available at www.sec.gov.