Alkame Water to Begin Distribution Rollout with 7-Eleven Stores in Southern California

LAS VEGAS, NV--(Marketwired - Jan 29, 2014) - Alkame Holdings, Inc. (OTCBB: PINSD) (OTCQB: PINSD), a health and technology holding company with a focus on patentable, innovative, and eco-friendly consumer products, is pleased to announce that the Company has begun distribution of Alkame Water to 7-Eleven stores in Southern California. Following the rollout, the Company expects that Alkame Water will initially be available in both 500 ml and 1 L bottles at over 100 select 7-Eleven locations with more coming onboard.

"We are very proud to continue the rollout of Alkame's patented ultra-hydration bottled water into the Southern California market with 7- Eleven stores, the largest and most recognizable convenience store brand in the world," commented Robert Eakle, CEO of Alkame Holdings, Inc. "We are off to a great start and based on our success with these select store locations, we hope to continue to expand our distribution footprint to potentially include all 1,200 7-Eleven stores in California, expanding out methodically from there."

About 7-Eleven, Inc.

7- Eleven is the world's largest convenience store chain with close to 51,600 stores in 16 countries, of which more than 10,200 stores are in North America. California has more 7-Eleven stores than any other state - approximately 1,200. Of the more than 7,800 stores the company operates and franchises in the United States, more than 6,200 are franchised. 7-Eleven focuses on meeting the needs of convenience-oriented guests by providing a broad selection of fresh, high-quality products and services at everyday fair prices, speedy transactions and a clean, friendly shopping environment. During 2012, 7-Eleven stores generated total worldwide sales close to $84.8 billion.

About Alkame Holdings, Inc.

Alkame Holdings, Inc. is a publicly traded health and technology holding company with a focus on patentable, innovative, and eco-friendly consumer products. The Company's wholly-owned subsidiary, Alkame Water, Inc., markets and distributes micro-clustered, alkaline, antioxidant and oxygenated bottled water utilizing an exclusive patented formula and technology. Alkame's patented technology creates water with several unique properties which allow the body to absorb and utilize it more efficiently and help to achieve an optimal pH balance. The patented Alkame technology also increases the available oxygen content and absorbability which equates to more fuel for improved metabolic efficiency, boosted immune system, and improved cardio respiratory function. Not all waters are created equal™. For more information, visit www.alkamewater.com.

Disclaimer/Safe Harbor: This news release contains forward-looking statements within the meaning of the Securities Litigation Reform Act. The statements reflect the Company's current views with respect to future events that involve risks and uncertainties. Among others, these risks include the failure to meet schedule or performance requirements of the Company's contracts, the Company's liquidity position, the Company's ability to obtain new contracts, the emergence of competitors with greater financial resources and the impact of competitive pricing. In the light of these uncertainties, the forward-looking events referred to in this release might not occur. These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease.