SOURCE: devtodev

devtodev

September 26, 2013 13:20 ET

All-In-One Mobile Analytics Platform devtodev Opens Free Developer Beta

Next-Generation Mobile Platform devtodev to Provide Key In-App Analytics and Market Intelligence

MOSCOW, RUSSIA and SAN FRANCISCO, CA--(Marketwired - Sep 26, 2013) -  devtodev, an all-new, free mobile app analytics platform has announced that it is now available as a free open beta for mobile app developers. The new analytics firm, whose first clients include the top-grossing mobile game company Game Insight and the mobile publishing platform NARR8, promises to empower mobile developers with easy-to-use, all-in-one tools to analyze both larger app market trends, as well as the performance of their own apps on various application stores with a highly customizable reporting interface... and all within a single, integrated software development kit (SDK).

devtodev will feature tools to help developers analyze their app's most important metrics, monitor their competitors, and create custom widgets that compile internal app data into detailed reports for any and all major app metrics, including app revenue, user behavior, and user engagement. Currently, in order to create a comprehensive picture of their app's total performance, many app developers find themselves reliant on more than a single mobile analytics platform, which requires them to learn multiple interfaces, multiple reporting structures, and ultimately creates more work to be done. No other mobile analytics platform on the market offers devtodev's unique combination of all-in-one metrics, report generation, customizability from a single SDK. Better still, post-beta, devtodev will be constantly updated -- post-launch, the platform will offer additional tools to help developers monetize and advertise, plus an additional SDK to help developers add even more functionality to their apps as well as to further customize the way they track their apps' performance.

"Analytics must be understandable, information must be visual, integration must be easy, and cooperation must be beneficial. We decided to unite every useful mobile analytical tool in one unique service that would be easy to use for both beginners and professional mobile developers," said managing director Dmitry Kravtsov. "With devtodev, mobile app developers get everything they need to get ahead with their app: deep and customizable analytics including active users, revenue per user, lifetime value, and many, many more, presented in a powerful but easy-to-use interface that generates customized reports for any metric, or combination of metrics, across any timeframe... all contained in a single SDK." Check out the beta version at www.devtodev.com.

About devtodev:
devtodev was founded in January 2013 by Managing Director Dmitry Kravtsov with funding from IMI.VC Venture Company, a Moscow-based investment firm led by Internet entrepreneur and former Mail.ru and Astrum Online visionary Igor Matsanyuk. Headquartered in Moscow, devtodev has a team of 14 employees with expertise in mobile app development, analytics, and marketing with the goal of helping mobile app developers intelligently deploy their content and marketing budgets to bring their apps to the top of the charts.

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