SOURCE: InRoad Toys

InRoad Toys

September 04, 2014 09:00 ET

ALL THE (ROAD) RAGE: PlayTape® From InRoad Toys Gains Internet and International Momentum

Road and Train Track "Fun That Sticks" Now Available on The Grommet, Will Be Showcased at Kind+Jugend Show

CROFTON, MD--(Marketwired - September 04, 2014) - InRoad Toys announced today its innovative and award-winning PlayTape® is now available for purchase on The Grommet, a popular internet product launch platform. Beginning Wednesday, September 3, 2014, the website will feature the popular Classic Road Series and Classic Rail Series PlayTape, offering kids and parents everywhere an imaginative new way to play with toy vehicles.

"We are excited to be rolling out this new partnership with The Grommet today," said Andy Musliner, Founder and CEO of InRoad Toys. "The Grommet specifically chooses to promote products based on their innovation, stories and strong values, which makes it a great fit for InRoad Toys and PlayTape®."

PlayTape® is removable tape that sticks to any flat surface, tears easily to any length, and is repositionable and quickly peels up without residue. It is the fastest, easiest way to create roads and railroad tracks for playing with toy cars, trucks, and trains. PlayTape® is to-scale compatible with most toy vehicles on the market and is available in multiple lengths, widths, colors and designs.

PlayTape® will also be making its international debut this month at the Kind+Jugend Trade Show in Cologne, Germany. Kind+Jugend is the leading international trade fair for the baby and kids sector, with more than 1,000 exhibitors from all over the world. The show runs from September 11 through September 14, 2014 at the Cologne Exhibition Centre.

"The train doesn't stop at the Atlantic Ocean and neither does PlayTape®," adds Musliner. "Playing with toy cars, trucks and trains is a universal pastime. At Kind+Jugend we will be paving the way for kids all around the globe to experience the endlessly creative fun of PlayTape®."

In addition to The Grommet, PlayTape is sold in retailers nationwide and can be purchased directly from InRoad Toys at www.InRoadtoys.com. PlayTape Classic Rail Series and Classic Road Series are available in 30' (MSRP $7.99 - $12.99) and 60' (MSRP $12.99) length rolls. For ages 3 and up, PlayTape is 100% Made in the USA. U.S. Patent Pending.

About InRoad Toys/ PlayTape®
InRoad Toys develops groundbreaking, enduring, high-play value toys with broad applicability across age groups. The company's premier product, PlayTape® Fun That Sticks!™ is revolutionizing the way the world plays with toy vehicles. PlayTape is the fastest, best way to creatively build roads and train tracks for playing with toy cars and trains. PlayTape sticks to any flat surface, is easy-tear, repositionable, easily peeled up without residue, easily stored & transported, disposable, and recyclable. A 2014 winner of the Tillywig Award for Best Creative Fun, Dr. Toy's Award for Best Vacation Toys, The Noise on Toys Gold Choice Award, and the Creative Play of the Year Award, PlayTape is Made in the USA. Ages 3+. U.S. Patent Pending. For more information see http://www.InRoadToys.com.

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