SOURCE: Allegiant Travel Company

Allegiant Travel Company

November 04, 2015 15:25 ET

Allegiant Celebrates 10 Years of Flights to Florida and Unveils New Visit Florida Aircraft Livery

SANFORD, FL--(Marketwired - November 04, 2015) -

Click to Tweet: @Allegiant celebrates 10 years of Florida flights with the induction

of a new @VISITFLORIDA plane livery into its fleet http://gofly.us/U6Xyw

FOR DOWNLOADABLE BROADCAST QUALITY VIDEO VISIT:

http://gofly.us/QM3Ae

Allegiant B-Roll footage

Allegiant (NASDAQ: ALGT) today celebrates 10 years of low-cost air service to Florida with the unveiling and induction into its fleet of a newly acquired Airbus A320 aircraft with a special VISIT FLORIDA branded livery. Allegiant is hosting an unveiling event at the Orlando Sanford International Airport (SFB) in partnership with SFB and VISIT FLORIDA.

"We are proud to unveil this new VISIT FLORIDA livery in conjunction with our 10 year anniversary to Florida," said Jude Bricker, Allegiant Travel Company senior vice president of planning. "Our anniversary and growth in service to the Sunshine State demonstrates strong, increasing demand for our brand of customizable and affordable travel."

The new livery commemorates the company's ongoing partnership with VISIT FLORIDA to promote tourism and visitation in the Sunshine State. Since Allegiant began bringing visitors into Florida in 2005, the company has brought more than 22 million people into the state and generated an estimated $15.84 billion in visitor spending. Allegiant employs nearly 1,500 people in Florida d as a result of s its operations in the state. Between now and the end of the year, Allegiant is inaugurating 14 new Florida flights with two new routes to Fort Lauderdale, three new routes to Fort Myers, three new routes to Tampa / St. Pete and six new routes to Orlando / Sanford from cities across the country, with the lowest fares only available at Allegiant.com.

"Allegiant has proven to be an excellent marketing partner for us, providing opportunities to reach both domestic and Canadian visitors through the Border Cities program," said Paul Phipps, VISIT FLORIDA Chief Marketing Officer. "To be here today to help them celebrate their 10th anniversary of service to Florida and see the unveiling of this beautiful new plane decked out in VISIT FLORIDA livery is a real treat."

Allegiant's innovative business model has allowed it to grow from one plane and one route to offering access to low-cost flights in over 100 cities nationwide, more than any other domestic low-cost carrier. Allegiant passengers can enjoy unique savings by bundling their air, hotel, car and even activity and attraction reservations together for less.

Allegiant, Travel is our deal.®

Las Vegas-based Allegiant Travel Company (NASDAQ: ALGT) is focused on linking travelers in small cities to world-class leisure destinations. The company operates a low-cost, high-efficiency, all-jet passenger airline through its subsidiary, Allegiant Air, while also offering other travel-related products such as hotel rooms, rental cars, and attraction tickets. All can be purchased through the company website, Allegiant.com. The company has been named one of America's 100 Best Small Companies by Forbes Magazine for five consecutive years. In 2014, AVIATION WEEK ranked Allegiant the Top-Performing Airline in North America for the third consecutive year. For downloadable press kit, including photos, visit: http://gofly.us/PBqgm.

About VISIT FLORIDA.

As the Sunshine State's No. 1 industry, tourism was responsible for welcoming 98.8 million visitors who spent $82 billion in 2014 and employing more than 1.1 million Floridians. According to the Office of Economic and Demographic Research, for every $1 the state invests in VISIT FLORIDA -- the official tourism marketing corporation for the state of Florida -- $3.20 in tax revenue is generated. VISIT FLORIDA promotes tourism to Florida through sales, advertising, promotions, public relations and visitor services programs. As a public/private partnership, VISIT FLORIDA serves more than 11,000 tourism industry businesses, including major strategic alliance partnerships with Busch Gardens Tampa, Disney Destinations, The Hertz Corporation, LEGOLAND Florida Resort, SeaWorld Parks & Resorts Orlando, Simon Shopping Destinations and Universal Orlando Resort. To learn more about VISIT FLORIDA, please go to VISITFLORIDA.org or follow us on our industry social media channels: SunshineMatters.org, Facebook.com/FloridaTourism and Twitter @FloridaTourism.

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