SOURCE: Allen Edmonds Shoe Corporation

Allen Edmonds Shoe Corporation

July 07, 2016 13:23 ET

Allen Edmonds Announces Return of Online "Factory Seconds" Sale

Sale Will Offer Shoes at Savings of up to $200 off MSRP

PORT WASHINGTON, WI--(Marketwired - Jul 7, 2016) - Allen Edmonds, the U.S. premium men's shoe manufacturer headquartered in Port Washington, Wis., announces the return of its online "Factory Seconds" sale on AllenEdmonds.com. The five-day sale starts July 7 and ends July 11.

"We've been handcrafting shoes here in our Port Washington factory since 1922," said Jim Kass, VP of Operations. "Because over 100 craftspeople touch each shoe as it undergoes a 212-step crafting process, we have a small percentage of shoes that don't meet our exacting standards. We refer to these blemishes as 'Factory Seconds,' or F2's."

"Last year was our first time we offered F2's to the public online," said Paul Grangaard, President and CEO. "Customers responded very positively to the sale! Because of the overwhelming positive response, we're thrilled to once again offer these shoes to our online customers."

The sale will include a range of styles, although sizes, colors and inventory amounts are limited. Customers are encouraged to shop by size to see available inventory. Prices will be offered at savings up to $200 off first quality pricing and substantially below standard outlet pricing.

"This is an outstanding opportunity to buy Allen Edmonds shoes," said Colin Hall, Chief Marketing Officer. "The pricing makes these shoes accessible to everyone from established older businessmen to young guys just starting out their professional careers. At these prices, we fully expect the shoes to sell-through quickly."

To check out the sale or learn more about Factory Seconds, visit AllenEdmonds.com or call the Customer Assistance Center at 1-800-235-2348.

About Allen Edmonds Shoe Corporation
 
Founded in 1922, Allen Edmonds Corporation is a privately-held, U.S.-based retailer of premium men's footwear, apparel, leather goods and accessories with a focus on American manufacturing. Allen Edmonds' famous Goodyear welted shoes are handcrafted in Port Washington, Wis. using a 212-step production process. Consistent with the company's heritage, Allen Edmonds remains committed to providing excellent products at exceptional value for style and quality conscious men worldwide. By partnering with like-minded U.S. manufacturers, the company's offering includes men's clothing and accessory needs from head to toe. Allen Edmonds products are available at premier stores worldwide, including 61 company-owned Allen Edmonds stores across the United States, and online at AllenEdmonds.com.

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