SOURCE: Inside Us

Inside Us

May 11, 2011 08:45 ET

"Alpha" Personalities Dominate in Business -- But Should They?

They're Unclear and Often Uncreative; Alpha's Create Anxiety, Surround Themselves With Yes-People and Drive Good Ideas and People Out of the Organization; Neutralizing Alpha Qualities Means Revealing Their Own Stress and Connecting Them to Their Emotions, According to Inside Us

NEW YORK, NY--(Marketwire - May 11, 2011) - "Alpha" personalities rule in business. But these men and women who dominate and domineer colleagues and subordinates, and insist on always getting their way, often ignore their blind spots and may actually cause more damage than they're worth. Alphas are apt to produce sub-par performance for their teams -- and all too often take in (and dispense) bad information and advice, according to Vivian James Rigney, founder and principal of Inside Us, an international executive coaching firm.

"Alphas often fail because they're too predictable," says Mr. Rigney. "Their behavior is so repetitive that the people around them learn to work with it -- or work around it. We're used to the idea that alpha men and women should be placed in leadership roles, but when that happens, performance can suffer."

"Alphas can be coached out of their worst behavior," Mr. Rigney adds. "The key is to recognize the causes, create self- awareness and show them how to work smarter and not harder. Alpha leaders are often found to be technically brilliant, extremely high performers and demand this from others. They revel in making decisions and being in control, have strong opinions and are unemotional in their thinking style. With self-awareness, this can be channeled to the good. Yet, the one common theme they routinely express is a feeling of being 'lonely at the top.' They say to themselves, 'It all rests on my shoulders and I have to deliver!'"

Among Mr. Rigney's insights about the effect of -- and how to change -- alphas...

  • Why alphas often don't make good leaders. "Being an alpha isn't the same as being a leader. It's of course possible to be an extrovert and a leader, and not have the negative aspects of being an alpha. However, when we talk about alphas, we're talking about people who are not only dominant but emotional: They can confuse intuition with anxiety and not listen to others. The ego tends to run the show. They often project an attitude of, 'I'm the smartest person in the room, I built this, I've figured it out, and these people don't get it.' There's lots of push-down from the top. A frequent weakness is an inability to effectively invite other people and ideas in."

  • How subordinates manipulate alphas or learn to work around them. "Alphas tend to be extremely predictable in their behavior, and in their likes and dislikes. Subordinates work with that information. Fawners tend to flatter the alpha, and manipulators learn how to say or do exactly what the alpha prefers (lip service). So the subordinates are conditioned to react around the whims of the alpha rather than being accountable for their own unique contributions and perspective. The alpha seems to dominate but really doesn't."

  • Why alphas can be bad for business. "Because they lack emotional intelligence, alphas are often unaware of what's going on around them," Mr. Rigney says. "They are decision-makers, but because of their personalities and their ineffectiveness in working with others, they don't get good information. Their decisions are based on what subordinates want them to hear -- usually too rosy or too negative a picture. Alpha leaders don't see the situation the way it really is. And they don't get the good creative ideas from staff that leaders need in order to be effective."

  • Why alphas need to be careful in the modern workplace. "Ineffective alphas, because they generate so much anxiety in the workplace, can drive good people out of the business. Business culture has changed so much in recent years. Up until the 1990's, subordinates were willing to put up with the excesses of alpha behavior -- but that is no longer the case. Manipulators will stay and work with the alpha, but many talented people will leave. Simply put, many people don't want to work for alphas anymore."

  • How to develop an alpha into a good leader. "Coaching an alpha requires that you recognize and validate their strengths while showing them how to lead in a smarter way. Alphas dislike the assertion that their behavior may put them at a disadvantage and make them operate below their potential. But they're also big on seeing evidence and data. Detailed 360° interviews and feedback, a roadmap for achieving results, challenging coaching style and clever tools and techniques on how to have an effective impact are the keys to success. Above all, a feeling that a coach 'gets them' is critical to building trust and getting results -- getting alphas to become less fearful, less rigid, and more authentic -- better listeners and better leaders."

For more information, or to schedule an interview or bylined article, contact Frank Lentini of Sommerfield Communications at (212) 255-8386 or

About Vivian James Rigney
Vivian James Rigney delivers Peak Performance Coaching to successful business leaders, executive boards and senior directors of Fortune 500 companies in the United States and Europe. Prior to coaching, Vivian worked in business development at the executive and CEO levels. He understands through personal experience the connection between successful leadership and the elements of trust, authenticity, flexibility, effective communication and emotional intelligence. Mr. Rigney holds an MBA from the École Nationale des Ponts et Chaussées, Paris, a Masters in Neuro Linguistic Programming from ITS, London and an MII in Marketing from the Dublin Business School.

As a mountaineer, he has just completed the seventh and final peak on the world's seventh continent, Asia's Mount Everest. This has been a particularly challenging, humbling, and rewarding journey -- one that links powerfully with his coaching in facing challenges through personal growth.

About Inside Us
Inside Us is a global executive coaching firm that serves the world's leading corporations, businesses and institutions. Inside Us coaches exclusively at the senior executive level, empowering business leaders and their teams to make distinctive, lasting, and substantial improvements to their performance. The firm operates across North America, Europe, Latin America and Asia.

For more information, please visit:

Contact Information