SOURCE: Altec Lansing

August 27, 2009 08:55 ET

Altec Lansing Goes BIG With Next Generation Digital Boombox

The MIX™ Is Loud. It's Brash. It's Boisterous.

The Definitive Digital Boombox for iPhone and iPod

MILFORD, PA--(Marketwire - August 27, 2009) - Altec Lansing, a division of Plantronics, Inc., today introduced the new MIX™ (iMT800) digital boombox for iPhone and iPod. The MIX features a retro audio rack-style design and a powerful built-in subwoofer to thump big bass from the heart of your scene. Compatible with both iPhone and iPod, the MIX also includes two top-mounted auxiliary inputs plus onboard FM radio and a seven-band graphic equalizer. Its towering volume, perfect clarity and heavyweight bass make the new MIX the ultimate sound system for any party.

"The MIX is the genuine 'next generation' boombox for the way music enthusiasts are playing their music today," said Ed Benforado, Product Category Director. "With rugged style and high end sound, the MIX is perfect for those 'unofficial DJs' who like to start their parties with sound. They can 'mix it up' between three music player inputs -- a 30-pin dock connector for the iPhone and iPod and also two front-facing 3.5mm jacks -- so everyone can jump in with their jams. And we've included heavy-duty carry handles and battery operation to take the MIX on the road or around the house just as easily."

Geared to keep the party jumping, the MIX drives your favorite music through specially engineered horn-loaded tweeters and mid-range drivers. The 5.25" side-firing subwoofer and 5.25" tuned passive radiator pump out natural roaring bass, further enhanced with XdB technology for extra heavy punch. A digital 7-band graphic equalizer allows music lovers to quickly tailor the sound to their preferred taste. True to its retro boombox roots, the MIX runs on AC or gives 30 hours of play time on 8 D-cell batteries, even sporting a built-in battery life display.

Made for iPod and Apple-certified to "Work with iPhone," the MIX is engineered to be immune to GSM signals, therefore preventing the speakers from picking up potential intermittent noises emitted by the iPhone or other mobile devices. The music pauses and resumes play before and after taking a voice call without ever switching the iPhone to airplane mode.

The MIX also includes a clip-on carabineer remote control so you don't lose it at the party. Between parties, a built-in cubby secures the remote so it can always be found.

Go to www.alteclansing.com/fallpk2009 for the full MIX "inspiration" story.

Features

--  Crystal-clear high end – Specially engineered horn-loaded silk dome
    tweeters designed for smooth, wide dispersion.
--  Full mid-range – Two custom-designed drivers push room-filling mids
    and mid bass.
--  Fierce bass – XdB bass-enhanced side-firing subwoofer and tuned
    passive radiator deliver formidable bass.
--  Audio Alignment™ – Drivers, enclosure and electronics are balanced for
    optimum sound.
--  Digital FM radio – Tune in to clean reception with telescopic antenna
    and four station presets.
--  AC or battery-powered – Plug in or lose the wires with up to 30 hours
    of play with 8 D batteries.  Battery life is displayed on LCD.
--  Dual AUX IN jacks – Connect up to two additional audio players via
    front-facing 3.5mm jacks.
--  Clip-on remote – Enhanced wireless carabineer remote provides song and
    playlist navigation.
--  Music Pause – Automatically pauses music when a call is received on
    the iPhone.
--  Interference Free – Unique design is immune to mobile phone
    interference, eliminating the need to switch to airplane mode.
--  At-A-Glance LCD – Track, artist, album and station display.
--  Customizable EQs – Multiple EQ modes let you adjust your sound,
    including 7-band graphic equalizer, four EQ presets and separate Bass and
    Treble controls.
--  Onboard controls – Control most functions from the unit.
--  Universal dock for iPhone and iPod – Recharges while it plays your
    tunes.
    

Pricing and Availability

The Altec Lansing MIX (iMT800) is now available at Apple retail stores, BestBuy.com, Amazon and other leading consumer electronics retailers, as well as at www.alteclansing.com. MSRP is US$299.95.

For more information on the complete new Fall 2009 audio collection from Altec Lansing, visit www.alteclansing.com.

About Altec Lansing

For more than 70 years Altec Lansing has been viewed among audiophiles as the world's most valuable and innovative audio brand and boasts a unique history of innovation that includes the introduction of first talkie film speakers, the first iPod docking station and the first "Works with iPhone" speaker system. Altec Lansing makes a wide range of audio systems for the home and office; a line of headphones for personal listening; and the popular line of inMotion speaker systems for portable digital players. Altec Lansing, a division of Plantronics, Inc. (NYSE: PLT), is headquartered in Milford, PA.

Altec Lansing, Audio Alignment and MIX are trademarks or registered trademarks of Plantronics, Inc. iPhone and iPod are trademarks or registered trademarks of Apple Inc. All other trademarks are the property of their respective owners. More information can be found at www.alteclansing.com.

Contact Information

  • Contact

    Juliet Niczewicz
    The Hoffman Agency for Altec Lansing
    408-975-3091
    Email Contact