SOURCE: Altus Learning Systems

Altus Learning Systems

January 12, 2011 09:00 ET

Altus Introduces Mobile Event Solution for Smartphone Users

New Altus Mobile MyStro™ App Provides Maximum Conference Engagement for Attendees Before, During and After the In-Person Event

CAMPBELL, CA--(Marketwire - January 12, 2011) - Altus, a leader in enterprise on-demand rich media solutions for sales enablement, conferences and knowledge sharing, today released Mobile MyStro, which, when used as a stand-alone app or integrated with the Altus Event MyStro platform, works as a powerful mobile navigator and on-demand content provider for attendees of conferences and tradeshows.

Mobile MyStro provides users with instant access to every session, sponsor and exhibitor with multi-prefix incremental search, interactively narrowing searches with each keystroke to deliver fast, manageable search results. Attendees can also download or view event content from any smartphone running the Mobile MyStro application.

Mobile MyStro Features:

  • search and browse conference and tradeshow sessions and exhibitors
  • progressively narrows search results with each keystroke and delivers fast, manageable search result via multi-prefix progressive search
  • integrates with leading social media applications including Twitter, facebook and Linked In allowing users to communicate with colleagues or contribute comments, blog entries and photos to the conference streams
  • creates personalized agendas and exhibitor plans and alerts attendee to deadlines
  • receive local information including hotel, weather, restaurant and entertainment options
  • interact with other attendees via mobile application (email, exchange cards or contact information)
  • works on all leading smartphones including Android, BlackBerry, J2ME, Palm OS, Symbian S60, Windows Mobile and Apple iOS devices
  • showcase event sponsors or create additional sponsorships to generate interest and revenue
  • easy access to on-demand rich media content via tight integration with Altus Event MyStro

"Mobile MyStro is a perfect complement to any event by placing conference content, agenda and interactivity in attendee's hands while delivering actionable user metrics to maximize ROI for organizers and sponsors," said Ted Cocheu, CEO of Altus.

Integrated with Event MyStro
When deployed alongside Altus Event MyStro, Mobile MyStro delivers even greater value to users. Altus Event MyStro synchronizes content and personal agendas to all of the user's access devices. Multi-device support assures conference attendees of continuous immersion and engagement in learning even after the event has ended. Recorded presentation content can be accessed from Mobile MyStro via the conference schedule or personalized agenda to give attendees continuous access to conference content after the event. The combination of Event MyStro and Mobile MyStro delivers the industry's first true Hybrid Event experience with 24x7x365 user engagement. For more information, contact Altus at (408) 395-9154 or www.altuscorp.com.

About Altus
Altus is a leading provider of video search and management systems for the enterprise. Altus enables users to capture, share and search video content down to the spoken word. Organizations deploying Altus for events, sales enablement, training, collaboration, or knowledge sharing can deliver critical knowledge to large, geographically-dispersed audiences, including employees, partners and customers. Accessible on demand through a rich media portal, searchable digital media can be instantly accessed and easily reused. Altus SaaS-based (Software as a Service) solutions provide organizations the means to use searchable video content to dramatically improve their productivity. Global giants such as Cisco, GM, IBM, NetApp, and Oracle rely on Altus to achieve outstanding ROI, substantial productivity gains, and millions of dollars of savings in reduced travel and training costs. More information is available at http://www.altuscorp.com.

vSearch is a registered trademark of Altus Learning Systems, Inc. Event MyStro and Mobile MyStro are trademarks of Altus Learning Systems, Inc. All other trademarked terms used in this document are the properties of their respective owners.

Twitter: @altuscorp

Contact Information

  • Editorial Contacts
    Tim Hughan
    Altus Learning Systems
    (408) 884-1480
    Email Contact

    Larry Smalheiser
    Trainer Communications
    (925) 271-8211
    Email Contact