SOURCE: San Diego Ad Club

San Diego Ad Club

May 20, 2011 08:00 ET

American Advertising Federation Brings Premier Industry Conference to San Diego

Advertisers to Gather for the First Conference Highlighting the Effect of Advertising on Culture

WASHINGTON, DC--(Marketwire - May 20, 2011) - Culture's impact on all facets of the advertising industry will be the focus of ADMERICA!, the American Advertising Federation's national conference, which will be held June 1 - 4 at the Hilton San Diego Bayfront.

Eighteen advertising forums will be hosted by industry executives from brands such as Johnson & Johnson, Walmart, J.C. Penney, Martha Stewart, Turner Entertainment, Microsoft, Honda, CAA, General Mills, Pepsi, and FedEx, as well as 20th Century Fox and their agency and media peers from Arnold, BBDO, Casanova Pendrill, David & Goliath, DDB Latina, Draftfcb, Euro RSCG, GlobalHue, Initiative, Leo Burnett, Ogilvy, Orci, RPA, Saatchi & Saatchi, Team Ignition, The New York Times, The Weather Channel, UM, USA TODAY, Wieden & Kennedy, Wunderman, and Y&R.

"We are eager to host ADMERICA! in San Diego, and look forward to discussing, debating and determining the role that culture plays in the development and execution of effective advertising, marketing and media strategies. ADMERICA! participants will engage in both professional and personal development through their participation in advertising forums and keynote sessions that will address viral campaigns, multiculturalism, entertainment, sustainability, gaming, business partnerships, globalization, ethics and the future of the industry," said AAF President and CEO, James Edmund Datri. "It will be an amazing, energetic event, as we kick off our first ADMERICA! and celebrate the San Diego Ad Club's centennial."

"Culture," the opening keynote address, will be presented by agency principals Danielle Austen, Managing Partner & CEO, Team Ignition, Don Coleman, Chairman & CEO, Global Hue, John Osborn, President & CEO, BBDO and Rich Stoddart, President, Leo Burnett. "Reintroducing a Classic Brand" will be presented by Steve Stoute, CEO, Translation and Tim Van Hoof, Director of Marketing, State Farm during Friday's keynote luncheon session.

"We want this first ADMERICA! Conference to set a standard for all future events," said AAF Program Chair Andreas Roell. "The AAF is the only organization that could put together an event of this caliber, so we really wanted to create something that would appeal to our incredible members. Impressing the best advertising professionals in the nation isn't an easy task, but we are confident we have done that and more with this lineup."

For more information about specific panels and speakers, please visit AdmericaAAF.org.

About AAF
The American Advertising Federation (AAF) headquartered in Washington, DC, acts as the "Unifying Voice for Advertising." The AAF is the oldest national advertising trade association, representing 40,000 professionals in the advertising industry. The AAF has a national network of nearly 200 ad clubs located in ad communities across the country. Through its 215 college chapters, the AAF provides nearly 8,000 advertising students with real-world case studies and recruitment connections to corporate America. The AAF also has nearly 100 blue-chip corporate members that are advertisers, agencies and media companies, comprising the nation's leading brands and corporations. For more information, visit the AAF's website at aaf.org.

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