SOURCE: Groupon Hong Kong

Groupon Hong Kong

August 18, 2011 21:00 ET

American Express and Groupon Hong Kong Partner to Allow Customers to Redeem Membership Rewards on Online Group-Buying Space

First-Ever Collaboration Between the Two Companies in Hong Kong Enables New Ways for Consumers to Take Advantage of Rewards Points

HONG KONG--(Marketwire - Aug 18, 2011) - American Express and Groupon Hong Kong announced that the two companies are partnering to bring amazing benefits and rewards to consumers in Hong Kong. Beginning August 18, American Express Cardmembers can redeem Groupon cash vouchers at a savings of 60%. Customers who use their American Express card when transacting on the Groupon Hong Kong website are also eligible to win one million reward points.

The collaboration sets a major milestone for both American Express and Groupon Hong Kong. Groupon Hong Kong has become the first Membership Rewards partner of American Express from the online group-buying category, adding a new dimension to the American Express Membership Rewards program and offering American Express Cardmembers broader choice in their rewards selection.

8 Million Membership Rewards Points Lucky Draw
The collaboration kicks off on August 18 with the "8 Million Membership Rewards Points Lucky Draw." With each transaction of any spending amount on www.groupon.hk made with eligible American Express Cards during the promotion period of August 18 to September 30, Cardmembers will receive one entry into the lucky draw for a chance to be one of eight winners of one million MR points. The more transactions made, the higher the chance to win. Details of the "8 Million Membership Rewards Points Lucky Draw" are available at www.groupon.hk.

Sixty Percent Savings on Groupon Cash Voucher Redemption
From August 18 to September 30, American Express Cardmembers redeeming a HK$100 Groupon cash voucher with 30,000 MR points will enjoy a total rebate of 18,000 MR points. This promotion equals a remarkable 60% savings on the redemption. For details on the redemption offer, please log on to www.americanexpress.com/hk/en/emr/.

"We are thrilled to make our first-ever collaboration in the online group-buying space with a global brand like Groupon, and have them as our Membership Rewards partner in Hong Kong," said Mr. Y C Koh, Chief Executive Officer, Greater China & Southeast Asia, American Express. "This will enable us to bring additional value to our Cardmembers, broadening their choices and enhancing their experience with American Express. I am very excited about this collaboration and it is indeed a win for American Express, Groupon and our Cardmembers."

"The collaboration highlights our unwavering commitment to enriching the online group-buying experiences for our customers in Hong Kong," added Mr. Danny Yeung, Chief Executive Officer, Groupon Hong Kong. "Now, American Express Cardmembers can connect with the best local deals in Hong Kong with the bonus of earning even more group-buying power."

Note to editors:

  • Trade Promotion Competition License numbers for the 8 Million Membership Rewards Points Lucky Draw are 36855 & 36856

Images:
Company Logo: http://release.media-outreach.com/i/Download/206

Photos:
(1) Mr. Y C Koh, Chief Executive Officer, Greater China & Southeast Asia, American Express (Left) and Mr. Danny Yeung, Chief Executive Officer, Groupon Hong Kong (Right) unveiled the collaboration program between two companies to bring amazing benefits and rewards to consumers in Hong Kong. http://release.media-outreach.com/i/Download/207

(2) The world's first-ever collaboration between American Express and Groupon Hong Kong brings together two of the most valued brands in their industries, offering amazing benefits and rewards to consumers in Hong Kong. Mr. Y C Koh, Chief Executive Officer, Greater China & Southeast Asia, American Express (Left) and Mr. Danny Yeung, Chief Executive Officer, Groupon Hong Kong (Right) shared the collaboration program at a press conference yesterday. http://release.media-outreach.com/i/Download/208

Appendix 1
American Express 8 Million Membership Rewards Points Lucky Draw

American Express and Groupon Hong Kong are launching a special lucky draw in Hong Kong as part of their series of promotional collaborations. The lucky draw will entitle American Express Cardmembers who transact on www.groupon.hk to win one million American Express Membership Rewards (MR) Points each.

Duration: From August 18 to September 30, 2011
Prizes: 8 million American Express MR points, 1 million per winner
Number of Prize Winners: 8
Who is Eligible: American Express Cardmembers in Hong Kong who make any transaction on http://www.groupon.hk/ during the Lucky Draw period

With each transaction of any spending amount on www.groupon.hk made with eligible American Express Cards during the promotional period, Cardmembers will receive one entry into the lucky draw. The more transactions made, the higher the chance to win!

The prize winners will be chosen after the end of the lucky draw period. Details of the "8 Million Membership Rewards Points Lucky Draw" are available at www.groupon.hk.

Trade Promotion Competition Licence No.: 36855 & 36856

ABOUT GROUPON
Groupon is a trusted guide, helping active consumers discover underexposed local merchants. Acting as a discerning curator of the best local things to do and buy, Groupon exists to make life less boring for people. Groupon pioneered the daily deals business in 2008 and remains the leader today with operations in 43 countries. To subscribe for the best deals in your city, visit www.groupon.com. To learn how to become a featured business, visit www.grouponworks.com

ABOUT AMERICAN EXPRESS
American Express is a global services company, providing customers with access to products, insights and experiences that enrich lives and build business success. Learn more at www.americanexpress.com and connect with us on www.facebook.com/americanexpresshongkong, www.twitter.com/americanexpress and www.youtube.com/americanexpress.

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