SOURCE: American Premium Water Corporation

November 12, 2013 13:03 ET

American Premium Water Corporation "APWC," Stock Symbol: EXPU, Has Executed a Formal Agreement With Talent Resources

ALPHARETTA, GA--(Marketwired - Nov 12, 2013) - American Premium Water Corporation. (OTC Pink: EXPU) is pleased to provide the following update to the investment community and our shareholders. In order to achieve the Corporation's vision and business plan of Branding, Promoting and Marketing High Altitude-Alkaline bottled water in glass, APWC has commenced a formal relationship with Talent Resources, www.talentresources.com we welcome shareholders and the investment community to learn more about Talent Resources.

APWC is very pleased to announce that on November 8, 2013 concluded negotiations and executed an agreement with Talent Resources, NY. We will work primarily with Talent Resources to identify unique opportunities to leverage brand awareness. Talent Resources provides full-service marketing and creative strategy development with a leading edge in the world of Entertainment. By creating innovative solutions that have produced superior results, Talent Resources proves to be the ultimate bridge between world-class talent and exceptional brands. APWC is excited to be working with Talent Resources and having potential access to its many close Celebrity relationships and also the exclusive Celebrity driven events they produce. These events include the TR SUITES during the Sundance Film Festival, http://vimeo.com/60565025 as well events during the Super Bowl, Fashion Week NY and TR Sports All Star Lounge which takes place at the annual NBA All Star Game. We anticipate being invited by Talent Resources to participate in its TR SUITES 2014 during Sundance Film Festival, www.sundance.org and if so we will advise and make the appropriate announcement at that time. The Corporate and Celebrity clientele Talent Resources works with are dynamic, diverse and impressive. It's both humbling and exciting for APWC to now be amongst them.

APWC is looking forward to this relationship and creating significant brand awareness which we believe will help rapidly grow sales of L'Alpina and Ameris Water. And establish the company's position in the ever expanding bottled water market. Moreover we will rely on Talent Resources to identify potential special events for our brands L'Alpina and Ameris to participate in. As well we rely on the relationships and expertise of Talent Resources to find Celebrity Brand Ambassadors. Some of the Celebrities Talent Resources work with are Miley Cyrus, Mario Lopez, Sofia Vergara, Drake, Zac Efron, Lindsay Lohan, Robin Thicke and Denise Richards to name a few.

"Our vision has always been to utilize celebrity to leverage brand awareness of L'Alpina, Ameris and Ambrosia 10.0pH with reigning figures across media, sports and entertainment as well special events to speak to consumers in a way that is going to help target and channel our water to a wider market and tap into the emerging niche market we have identified and that APWC believes will be the future standard due to the taste and the health benefits associated with this product. The opportunity to work with Talent Resources is truly remarkable! I know we are in the best hands," said Alf Culbreth.

Forward-Looking Statements

This Press Release contains certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements reflect the Company's current beliefs and are based upon information currently available to it. Accordingly, such forward-looking statements involve known and unknown risks, uncertainties and other factors which could cause the Company's actual results, performance or achievements to differ materially from those expressed in or implied by such statements. The Company undertakes no obligation to update or advise in the event of any change, addition or alteration to the information included in this Press Release including such forward-looking statements.

This press release is issued on behalf of the Board of Directors by Alfred Culbreth, CEO and Director.

Safe Harbor Statement
THIS NEWS RELEASE CONTAINS "FORWARD-LOOKING STATEMENTS", AS THAT TERM IS DEFINED IN SECTION 27A OF THE UNITED STATES SECURITIES ACT OF 1933, AS AMENDED, AND SECTION 21E OF THE UNITED STATES SECURITIES EXCHANGE ACT OF 1934, AS AMENDED. STATEMENTS IN THIS NEWS RELEASE, WHICH ARE NOT PURELY HISTORICAL, ARE FORWARD-LOOKING STATEMENTS AND INCLUDE ANY STATEMENTS REGARDING BELIEFS, PLANS, EXPECTATIONS OR INTENTIONS REGARDING THE FUTURE. THIS NEWS RELEASE HAS BEEN PREPARED BY MANAGEMENT OF THE COMPANY WHO TAKES FULL RESPONSIBILITY FOR ITS CONTENTS. NO SECURITIES REGULATORY AUTHORITY HAS APPROVED OR DISAPPROVED OF THE CONTENTS OF THIS NEWS RELEASE. THIS NEWS RELEASE SHALL NOT CONSTITUTE AN OFFER TO SELL OR THE SOLICITATION OF AN OFFER TO BUY NOR SHALL THERE BE ANY SALE OF THESE SECURITIES IN ANY JURISDICTION IN WHICH SUCH OFFER, SOLICITATION OR SALE WOULD BE UNLAWFUL PRIOR TO REGISTRATION OR QUALIFICATION UNDER THE SECURITIES LAWS OF ANY SUCH JURISDICTION.

Contact Information

  • Contact:
    American Premium Water Corporation
    1111 Alderman Drive, Suite 210
    Alpharetta, GA 30005
    (404) 704-6800
    iperson@americanpremiumwater.com
    Twitter: @americanpremium