SOURCE: American Wireless

November 14, 2006 10:43 ET

American Wireless Launches New Helio Drift Handset

CAMPBELL, CA -- (MARKET WIRE) -- November 14, 2006 -- American Wireless, a leading North American wireless master agent, has launched the Helio Drift™ handset along with the full suite of Helio products and services through its nationwide network of dealers. The Drift is the third handset launched by Helio and features custom-built services that harness advanced GPS technology, GPS-enabled Google Maps™ for mobile and Buddy Beacon™.

HELIO LLC, the new mobile service that is bringing a fresh approach to the wireless industry, caters to customers looking for an experience beyond a typical phone and provides a mobile entertainment handset and an innovative way to connect with friends. Coupled with a wealth of applications, games and always-on network connectivity, Helio is a must-have device for savvy customers.


This sleek and compact slider packs exceptional power and optimized access to the high speed 3G network into a slim, elegant shape. Produced by Samsung and exclusively available to Helio members, Drift launches in two colors: gunmetal black and frost white. Drift features a 2.12 inch high-resolution QVGA display, stereo Bluetooth®, 128MB internal memory expandable via microSD™, 2.0 megapixel camera with 4x digital zoom and flash for shooting photos and video, MP3, MPEG-4 and VOD support for a wide variety of entertainment options. Drift is also complete with GPS capabilities to support innovative new Helio services in addition to existing custom services like Helio On Top (H.O.T.). With Drift, blogging, downloading music videos, playing games and streaming video is faster and easier than before.

The suite of Helio handsets offers outstanding graphic quality capable of running dazzling 3-D games. With the broadband-like speeds of the EVDO network customers can surf the web and check email from virtually anywhere. All handsets have built-in 2 megapixel cameras with flash and video, 70-128MB internal memory and T-Flash for memory expansion providing plenty of capacity for MP3s, MPEGs, MMS and games. The stylish handset packaging includes a stereo ear bud headset, a 2.5 to 3.5 mm adapter and a USB cable to load media files from a PC or to download images.

Plans and Features

American Wireless dealers offer a wide variety of Helio service plans to best serve customers. Basic plans begin $40 per month and All-in Membership begins at $65. All-in Membership service plans include (data charges apply for A La Carte memberships):

--  GPS-enabled Google Maps™ for mobile - Brand new service providing
    real-time traffic, detailed directions, integrated search results, easily
    movable maps and satellite imagery.
--  Buddy Beacon™ - Brand new service to enable Helio members to switch
    on their Buddy Beacon™ and use satellite technology to broadcast their
    location to the friends they add to their Buddy List.
--  MySpace on Helio - Get an on-the-go, direct connection to MySpace's
    network of over 130 million users, plus exclusive photo downloads and
--  H.O.T. (Helio on Top) Service - Choose your news. Live dynamic news
    feeds of technology, sports, music and entertainment right to the device.
--  3G Network Access
--  Wireless Internet Plus Yahoo! Search - Get speedy 3G, Yahoo! Search,
    and one-click access to your favorite sites. Surf, download, shop, and
--  Video Messaging - Download or stream video from virtually anywhere and
    watch music videos on the Helio big screen.
--  Picture and Text Messaging
--  Data Transfer
--  Night and weekend calling
Helio customers can now share their experience with a $10 per line Shared Program. Up to four additional lines can be added to the Basic 1000 or Basic 1500 plans and members can share from the anytime minute bucket. Helio Share Membership can only be activated through the Helio Call Center by calling (888) 88-HELIO. A $30 Activation fee applies to each line added.

Helio Trade Up Program

American Wireless dealers will provide customers an instant $50 discount off the purchase of a new device when customers turn in their old cell phone, MP3 player, digital camera, PDA or game devices at the time of purchase. Old devices must be in working condition with the battery attached. Reimbursement forms will be provided.

About American Wireless

Founded in 1984, American Wireless, the first and largest master agent in the U.S., serves as a critical intermediary between wireless carriers and their corresponding agents with retail locations. Extensive product and service offerings include postpaid, prepaid, cellular, satellite TV and radio, Voice over Internet Protocol (VoIP), fulfillment, distribution, hardware and accessories. With offices throughout North America, American Wireless is headquartered in Campbell, California, and provides an unrivaled, national distribution and sales footprint. For more information, visit the American Wireless web site at


Hello. We're a new mobile service dedicated to giving young, connected people the type of wireless experience they've been waiting for. HELIO offers unique, exclusive devices, innovative services that connect you to your friends, and world-class customer care. HELIO is a joint venture between SK Telecom, the world's most innovative wireless carrier, and EarthLink, the next generation Internet service provider.

"Helio," the "Helio" logo and any other product names, service names or logos of HELIO used, quoted and/or referenced herein are trademarks or registered trademarks of HELIO LLC. All other product names and/or company names used herein may be protected as trademarks of their respective owners.

"Google Maps" is a trademark of Google Inc. in the United States and elsewhere.

Contact Information

  • Media Relations/Analyst Contacts:
    Steve Schnittker
    Sr. Marketing Manager
    American Wireless
    Phone: 408-874-4821
    Email: Email Contact

    Eileen Quinn
    American Wireless
    Phone: 858.689.4705 or 858.774.1792
    Email: Email Contact