SOURCE: Analog Analytics

Analog Analytics

June 01, 2011 04:00 ET

Analog Analytics and MiceChat.com Deliver the Bigger Better Deal™ Solution

Leading Disney Fan Site to Offer Daily Deals to Theme Park Enthusiasts - Average Savings of 50 to 75%

SAN DIEGO, CA--(Marketwire - Jun 1, 2011) - Analog Analytics, leading provider of the Bigger Better Deal™ solution for local online publishers, broadcasters and advertisers, today announced it has entered into an agreement with leading family travel website, MiceChat.com, to deliver its Bigger Better Deal solution.

Analog Analytics' white label Bigger Better Deal solution is a highly profitable alternative to traditional advertising. With the Bigger Better Deal, publishers and broadcasters offer their own daily deals powered by Analog Analytics' industry leading software, allowing them to generate immediate consumer-based revenue as well as to share deals on Analog Analytics' syndicated deal network. Advertising campaigns are tracked and optimized with powerful analytics and patent-pending software. The daily deal model offers consumers deals from local businesses, while allowing online publishers like MiceChat.com to receive revenue before goods or services are delivered.

"With the Bigger Better Deal, our clients earn immediate consumer-generated revenue before they deliver products and services," said Ken Kalb, CEO of Analog Analytics. "We are thrilled to be associated with a nationally recognized travel site like MiceChat.com and are delighted to help them source a new stream of revenue."

The Analog Analytics daily deal platform drives MiceChat.com's Bigger Better Deal web page with a branded solution customized for their theme park and family travel markets. MiceChat.com uses their existing sales teams to source great deals from local advertisers. In addition, Analog Analytics' traffic analytics and optimization technology drives consumer traffic to the MiceChat.com, generating increased conversions and revenue.

"MiceChat.com is thrilled to offer Analog Analytics' Bigger Better Deal to our advertisers," said Todd Regan, founder, MiceChat.com. "These deals provide enormous value to the consumer, potential new customer base for our advertisers and a new revenue source for our website. We are confident that our daily deals will become the first stop many theme park and family travelers make each day when they check in to the Internet."

About MiceChat.com

MiceChat is the Internet's happiest and fastest growing theme park and family travel information and discussion site. Readers will find a wealth of original articles, news, photos, trip reports, and member created questions and discussions about Disney, theme parks and family travel destinations all over the world. MiceChat makes travel planning fun and travel discussion habit forming. Membership is free and gives users full access to discussions, social networking, games, travel tips, and unique content. Somewhere in the world, a theme park is preparing to open for the day, and it is a sure bet that a MiceChat reader is waiting at the gate to take on the day. For more information visit MiceChat.com - The Happiest Place In Cyberspace. For daily deals visit MiceDeals.com

About Analog Analytics

Analog Analytics is the largest provider of coupons, deal certificates and Bigger Better Deal™ solutions for local online publishers, broadcasters, and advertisers. Analog Analytics' massively scalable software platform delivers the interactive coupon and "Deal" solution along with effective traffic management, analytics and optimization. Its technology platform is utilized by more than 850 U.S. publishers and tens of thousands of advertisers worldwide, including MiceChat.com, Hearst Corporation, thomsonlocal.com, RSVP, Washington Post-Newsweek television, the New York Daily News, Newsday, MediaNews Group, LA News Group, NBC TV, Freedom Interactive, Entercom Communications, Creative Loafing, Advance Internet, Entertainment.com, Wick, Journal Register, McClatchy, Local.com, and many more.

For more information, visit http://analoganalytics.com.

Contact Information

  • Contact:
    Erica Zeidenberg
    Hot Tomato Marketing
    925-631-0553