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November 15, 2005 18:43 ET

Analyst and Former Globe and Mail Reporter to Give IABC Insights on Analyst Relations

TORONTO, ONTARIO--(CCNMatthews - Nov. 15, 2005) - On November 16, industry analyst and former award-winning Globe and Mail journalist, Lawrence Surtees, will speak candidly about analyst relations at an International Association of Business Communicators (IABC) Toronto luncheon, sponsored by CCNMatthews, and held at the Ontario Club, 30 Wellington Street West, in Toronto.

During the luncheon, which runs from 11:30 a.m. to 1:30 p.m., Surtees will discuss how communicators can identify and work effectively with analysts aligned to their business to net a win-win outcome for all. He will also compare and contrast journalists with analysts and describe how they collaborate to ensure the public receives a well-rounded story.

Registration including lunch is $55 for IABC members and those in a group of four or more or $75 for non-members. For more details or to register, visit or call 416-968-0264.

Surtees is Vice President, IDC Canada Ltd., and responsible for its telecommunications research program, which covers trends and issues among service providers and users in all segments of the burgeoning $33-billion (Canadian) a-year sector. Prior to joining IDC Canada, he spent 17 years as a reporter at the Globe and Mail, covering telecommunications and related high-technology companies and was also its medical reporter from 1988 to 1990. He has won numerous awards, including a National Newspaper Award in 1993 and is also the author of two books on the Canadian telecommunications industry: Pa Bell, his history of BCE; and Wire Wars, the inside story of the long-distance competition battle. Surtees holds a B.A. in political science from the University of Toronto and an M.A. in journalism from the University of Western Ontario.

The International Association of Business Communicators (IABC) is a global network of communication practitioners committed to improving organizational effectiveness through strategic communications. It serves13,500 members in 60 countries and 10,000 organizations. With more than 1,400 members, IABC/Toronto has the highest membership of all IABC chapters. Its programs and member services focus on business issues that affect the daily lives of communicators, such as technology changes, communication trends and reputation management.

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