AnalytixInsight Announces Multi Year Revenue Licensing Relationship with Intesa Sanpaolo S.p.A for Marketwall

TORONTO, ONTARIO--(Marketwired - Aug. 4, 2015) - Big data analytics company AnalytixInsight Inc. (the "Company" or "AnalytixInsight") (TSX VENTURE:ALY) is pleased to announce a wide-ranging, multi-year licensing relationship with Intesa Sanpaolo S.p.A ("Intesa Sanpaolo"). Intesa Sanpaolo is among the top banking groups in Europe, with a market capitalization of 54.2 billion euro (CAD $78 billion). Intesa Sanpaolo is the leader in Italy in all business areas (retail, corporate, and wealth management). The Group Intesa Sanpaolo offers its services to 11.1 million customers through a network of approximately 4,400 branches in Italy. Further, Intesa Sanpaolo is also present in Central Eastern Europe and Middle Eastern and North African areas with approximately 1,400 branches and 8.3 million customers belonging to the group's subsidiaries operating in commercial banking in twelve countries.

• AnalytixInsight through its subsidiary MarketWall ("MarketWall") will provide a custom version of the Marketwall App to Intesa's approximately 20 million retail customers.
• At the same time, the Company will also work with Intesa to closely integrate the Marketwall App with Intesa's retail banking portals as well as develop seamless trading services. The licensing partnership will comprise a minimum of CAD $10 million over a five year period for MarketWall.
• MarketWall will be exclusive to Intesa in Italy and in the Central European countries where Intesa has retail branches.
• Intesa sees MarketWall's innovative approach to presenting financial data, especially on smart devices like tablets and phones, as an integral part of its strategy to both engage younger generation of users and to increase trading related revenues from its retail customers.
• Intesa has an option to invest and acquire a 33% ownership in MarketWall with the potential of participating in a spinout and public listing of the entity in the future, subject to regulatory approvals.

"This transaction with one of the leading financial institutions in the world is a ringing endorsement of our products and the disruptive nature of our platform. We are excited to partner with Intesa and support their rollout to attract a younger generation of customers. This kind of partnership also provides AnalytixInsight with the foundation to create similar high-margin partnerships in other countries as well" said Prakash Hariharan, Chairman of AnalytixInsight.

"We consider our multichannel growth as one of the pillars of our strategy and the bank has been investing heavily in this area to outperform our European peers in the digital world as well," said Massimo Tessitore, head of Multichannel Department at Intesa Sanpaolo. "This cooperation reinforces our group positioning in the Italian market. We are very excited to offer our customers this additional opportunity and very confident about the increase of trading volumes this will bring."

"We have built a unique platform in a short period of time - one that now attracts leading financial institutions like Intesa Sanpaolo. This is a great foundation to grow MarketWall globally and offer financial services from trading to private banking directly to users worldwide. Our success with Samsung, NetRange, MIIA and others hardware producers provides powerful distribution channels for the Marketwall App" said Marco Roscio Ricon, CEO of Marketwall.

This licensing agreement will be followed by a definitive agreement between Intesa and the Company that will outline the final terms of the capitalization and ownership of Marketwall.

On behalf of the Board of Directors of ANALYTIXINSIGHT INC.

Prakash Hariharan, Chairman

ABOUT ANALYTIXINSIGHT INC.

AnalytixInsight Inc's technology platform helps transform data into narratives. The Company's online portal www.capitalcube.com and mobile platform Marketwall (www.marketwall.com) provide high-quality financial research and content for investors, information providers, finance portals and media. The Company's disruptive technology algorithmically analyzes market price data and regulatory filings to create insightful, actionable narratives and research on approximately 50,000 global companies and ETFs - all available as a cloud-based, SAAS offering. This platform capability is extensible to other asset classes and sectors to generate insightful research reports.

CapitalCube and Marketwall have existing business relationships with leading global financial and media institutions. For more information about CapitalCube visit http://www.capitalcube.com. For more information about Marketwall visit http://www.marketwall.com.

ABOUT INTESA SANPAOLO

Intesa Sanpaolo is among the top banking groups in the euro zone, with a market capitalization of 54.2 billion euro. Intesa Sanpaolo is the leader in Italy in all business areas (retail, corporate, and wealth management). The Group offers its services to 11.1 million customers through a network of approximately 4,400 branches well distributed throughout the country with market shares no lower than 13% in most Italian regions.

Intesa Sanpaolo is also present in Central Eastern Europe and Middle Eastern and North African areas with approximately 1,400 branches and 8.3 million customers belonging to the Group's subsidiaries operating in commercial banking in 12 countries. Moreover, an international network of specialists in support of corporate customers spreads across 29 countries, in particular in the Middle East and North Africa and in those areas where Italian companies are most active, such as the United States, Brazil, Russia, India and China.

Regulatory Statements

This press release contains "forward-looking information" within the meaning of applicable Canadian securities legislation. Forward-looking information includes, without limitation, statements regarding the partnership with Intesa; the potential for the Intesa partnership to create an expanded user base and additional revenues for AnalytixInsight; the growth of Intesa's business; the growth of the Company's business operations; the licensing revenue stream to be received by the Company; the use of the Company's content by various parties; and the use by certain parties of CapitalCube and Marketwall App. Generally, forward-looking information can be identified by the use of forward-looking terminology such as "plans", "expects" or "does not expect", "is expected", "budget", "scheduled", "estimates", "forecasts", "intends", "anticipates" or "does not anticipate", or "believes", or variations of such words and phrases or state that certain actions, events or results "may", "could", "would", "might" or "will be taken", "occur" or "be achieved". Forward-looking information is subject to known and unknown risks, uncertainties and other factors that may cause the actual results, level of activity, performance or achievements of AnalytixInsight Inc., as the case may be, to be materially different from those expressed or implied by such forward-looking information, including but not limited to: general business, economic, competitive, geopolitical and social uncertainties; the Company's technology and revenue generation; risks associated with operation in the technology sector; ability to successfully integrate new technology and employees; foreign operations risks; and other risks inherent in the technology industry. Although AnalytixInsight has attempted to identify important factors that could cause actual results to differ materially from those contained in forward-looking information, there may be other factors that cause results not to be as anticipated, estimated or intended. There can be no assurance that such information will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking information. AnalytixInsight does not undertake to update any forward-looking information, except in accordance with applicable securities laws.

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