SOURCE: Babyscripts


November 29, 2016 08:00 ET

Announcing the Future of Obstetrics Summit in Orlando

How Precision Medicine is Changing Pregnancy Care

WASHINGTON, DC--(Marketwired - November 29, 2016) - Babyscripts is partnering with the Florida Hospital Innovation Lab (FHIL) to bring together obstetrical thought leaders from around the country to discuss incorporating precision medicine and technology into traditional OB care. At the Future of Obstetrics Summit, leaders in obstetrics, patient care, remote patient monitoring, and data science will explore the challenges medical experts face in providing precision care to pregnant mothers, discuss what providers can do to improve care, and look at the best tech tools to accomplish these important goals.

Medical practices face unprecedented decisions today, about how quickly to adopt new technology, whether that technology will benefit their practice and how technology actually improves patient care, and to validate the data that can back up these assertions. The conference will provide the latest information about the rapidly changing field of precision medicine as it relates to obstetrics. It will also allow the attendees, who are thought leaders in OB care, to work together to strategize what is needed in prenatal care, what are the roadblocks, and what is the mutually agreed upon vision for the future of care.

Back in the 1970s, studies demonstrated that timely access to risk-appropriate neonatal and obstetric care could reduce perinatal mortality. At the same time, the Institute of Medicine recommended standardization of prenatal care schedules that increased the amount of physical touch points and in-office visits for all pregnancies. More office visits for all pregnancies, both low- and high-risk, directly increased costs, however, prompting a search for the right balance.

Here are some of the vital questions and issues the conference will address for OB practitioners and practices.

According to the Cochrane study of 2010, the optimal number of doctor's office visits for low risk pregnancies is about four over the prenatal period. Many consider the current state of prenatal check ups, which averages to around 14 in the US, as clinically excessive and a under-utilization of highly specialized (and expensive) training of OBGYNs.

How can we create a movement in General OBGYN that allows providers to actually implement risk-appropriate prenatal care?

There are so many technology tools now available in the market, from medical records to consumer devices to mobile apps. How can providers best adopt different kinds of technologies and more importantly, how can they achieve a positive return on investment from both a monetary and clinical perspective?

How can practices engage their payers and work collaboratively to jointly invest in technology and new care models?

The summit discussing answers to these questions will take place Friday, December 2nd at 7:30 am at Florida Hospital in Orlando, FL.

Confirmed attendees include Haywood Brown, MD, President Elect, ACOG, Yvonne Butler Tobah, MD of The Mayo Clinic and OB Nest, Babyscripts founder Juan Pablo Segura, Ashley Hill, MD from Florida Hospital, a leader in OB precision medicine, and Naomi Stotland, MD from UCSF, amongst others scheduled.

The conference is by invitation only. Members of the media who wish to attend or who would like to interview participants may contact Red Cup Agency.

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