SOURCE: Apple Rush Co., Inc.

February 23, 2011 11:42 ET

Apple Rush Co., Inc. Bankruptcy Dismissed by Court

GLENVIEW, IL--(Marketwire - February 23, 2011) - Apple Rush Co., Inc. (PINKSHEETS: APRU) is pleased to announce that its bankruptcy has been dismissed by the United States Bankruptcy Court Northern District of Illinois Eastern Division. Apple Rush Co., Inc. will resume trading on the OTC Markets under the symbol APRU.

In 2011, Apple Rush is implementing several strategies to strengthen the Company's market share in the industry. The Company plans on working towards the international launch of its products as it continues to broaden its distribution channels throughout the United States. In addition, Apple Rush has plans to continue building market awareness for the Company and its products, attracting key employees and expanding its sales and distribution network.

Apple Rush continues to make advancements in product development as the new Blueberry and Black Cherry flavors were launched in the 3rd Quarter of 2010. The new flavors are available in bottles in all of the Company's market areas. These organic products contain real juice with no added preservatives or refined sugars. Blueberries and Black Cherries are literally bursting with nutrients and flavor, yet the calories are from organic juices only. Recently, researchers at Tufts University analyzed 60 fruits and vegetables for their antioxidant capability. Blueberries came out on top, rating highest in their capacity to destroy free radicals.

About Apple Rush Co., Inc:

Apple Rush Company, Inc. is a producer of Organic 100% Juice Sparkling Beverages. The company markets its products through an extensive distribution network nearly 40 Distributors throughout the U.S. and in foreign markets. The Company's flagship product line of Organic Apple Rush™ Sparkling Beverages currently has four mainstream flavors in glass bottles. For more information on Apple Rush Co., Inc., write to P.O Box 2517, Glenview, Il. 60025

Safe Harbor: The Company relies upon the Safe Harbor Laws of 1933, 1934 and 1995 for all public news releases. Statements, which are not historical facts, are forward-looking statements. The company, through its management, makes forward-looking public statements concerning its expected future operations, performance and other developments. Such forward-looking statements are necessarily estimates reflecting the company's best judgment based upon current information and involve a number of risks and uncertainties, and there can be no assurance that other factors will not affect the accuracy of such forward-looking statements. It is impossible to identify all such factors. Factors which could cause actual results to differ materially from those estimated by the company include, but are not limited to, government regulation; managing and maintaining growth; the effect of adverse publicity; litigation; competition; and other factors which may be identified from time to time in the company's public announcements.

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