SOURCE: Mobile Media Summit

Mobile Media Summit

January 09, 2013 09:00 ET

Apps and Ads to Take Center Stage at Mobile Media Summit San Francisco 2013

January 22 Conference to Focus on How Advertisers and App Developers Are Leveraging the Mobile Landscape

LOS ANGELES, CA--(Marketwire - Jan 9, 2013) - Mobile Media Summit, the largest media and advertising mobile event in North America, kicks off its 2013 conference series on January 22 in San Francisco with a day-long program focused on the intersection of advertising and apps.

With over 40 speakers and hundreds of attendees from the top brands, agencies, publishers, app developers and mobile technology companies, the Mobile Media Summit's first conference for the year will take place at the Julia Morgan Ballroom in San Francisco's financial district and focus on how marketers and developers are using apps in their marketing strategies and to grow distribution and revenue.

Highlights at the event will include special presentations on mobile leadership strategies by Jonathan Anastas, VP Global Brand Marketing Digital/Social Activision, David Veneski, US Media, Intel, and Chris Padgett, VP Marketing, Purina.

"As tablets and smartphones become the primary access points of the Internet, mobile becomes ever more critical to the media mix, apps are increasingly becoming the technology glue that will connect a multi screen content consumption and advertising experience," Mobile Media Summit Founder and CEO Paran Johar said. "The Mobile Media Summit will give attendees the chance to learn how smart brands and agencies are leveraging apps and Mobile as part of their marketing strategies and how the top app developers are growing distribution of their apps and making real money in the hot mobile landscape despite the tremendous competition that exists."

The January 22 program will bring together agencies, brands, app developers, publishers, and ad networks and platforms.

"Mastering mobile remains a challenge for brands, agencies, media publishers and app developers," says Jonathan Anastas, VP, Global Brand Marketing, Activision. "The Mobile Media Summit is the exclusive event that leads in bringing together the top executives in the industry to learn best practices and get real business done."

The event sponsors and partners include: About.com, AdColony, AdMobius, [a]listdaily, [alistsummit], AOL, Application Developers Alliance, BlueKai, Celtra, Direct Marketing News, Jumptap, Liquidnet, MadAve Mobile, Marchex, MobileGaming USA, PubMatic, RadiumOne, sfBig, SessionM, Tagged, Tapjoy, The Weather Channel, Velti, and The Wharton Future of Advertising Program.

Featured speakers at the Mobile Media Summit SF 2013 include:

Adam Soroca, Chief Product Officer, Jumptap

Alexander Ouvaroff, Managing Partner, Mindshare

Alex Linde, VP, Mobile/Digital Apps, The Weather Company

Angela Steele, CEO, Ansible

Bob Walczak, Vice President of Mobile, PubMatic

Brendan Moorcroft, CEO, Mediabrands Audience Platform

Brian P. Doyle, Senior Director Mobile Strategy Development, ESPN

Brian Monahan, Managing Partner, MagnaGlobal

Chia Chen, SVP Mobile, Digitas

Chris Padgett, VP, Marketing, Purina

Cory Treffiletti, SVP, Marketing, BlueKai

Cotton Delo, SF Bureau Chief, Advertising Age

Dan Wittmers, Mobile Manager, Initiative

Dirk Rients, VP Mobile, Draftfcb

Daniel Blackburn, VP of Mobile, Rosetta

Dan Grigorovici, Founder & CEO, AdMobius

David Veneski, U.S. Media, Intel Corporation

Danny Huynh, Sr. Partner, Managing Director, Mindshare

David L. Smith, CEO & Founder, Mediasmith Inc.

Dylan A. Pass, Mobile Advertising, Global Head, Bloomberg

Erin Simino, VP, Director of Mobile, Starcom Worldwide

Gabriel Cheng, Media Director, M&C Saatchi Mobile

Geoff Hamm, VP Sales, Tapjoy

Geoffrey Handley, Co-Founder, The Hyperfactory

Gregg Apirian, Director of Digital, Concepts Arts

Ian Schafer, CEO, Deep Focus

James Connelly, Co-Founder/ Managing Director, Fetch

Jeremy Lockhorn, VP, Emerging Media, Razorfish

Jeff Bernstein, EVP, Global Managing Partner, UM SF

John Durham, Managing Partner/ CEO, Catalyst

Jonathan Anastas, VP, Global Brand Marketing, Activision

Jonathan Kopitko, Digital Supervisor of Strategy, OMD

Kamal Kaur, Vice President, RadiumOne

Lars Albright, CEO, SessionM

Liz Ross, CEO, BPN

Mark Charkin, EVP, King.com

Michael Hess, SVP, Advertising Sales, Velti

Mike Owen, CRO, AdColony

Mike Parker, Chief Digital Officer, McCann

Paran Johar, CEO, Mobile Media Summit

Ryan Griffin, VP/Group Director, Media/Mobile, Digitas

Sean Finnegan, Founder & CEO, The C4 Group

Sharon R. Knitter, Senior Director of Mobile, Cars.com

Tim Peterson, Staff writer, Adweek

Tim Bradshaw, SF Correspondent, Financial Times

"As the largest multi-platform media company, The Weather Channel is delighted to be the 'Official Forecaster' of The Mobile Media Summits, which illuminate the future of Mobile Advertising," said Curt Hecht, chief global revenue officer, The Weather Company. "Nowhere else on Madison Avenue can agencies and brands learn about how apps and ads are converging onto the small screen universe. Weather affects everything, so there's no better app than The Weather Channel app to help Mobile Media Summit attendees plan their trip and prepare for the day."

To view more on the 2013 Mobile Media Summit's program or to register for the event, visit: http://www.mobilemediasummit.com or follow conference updates on Twitter at @MobileMSummit. For media credentials email: patsloan@sloanhuntcommunications.com.

About Mobile Media Summit

The Mobile Media summits and Mobile Media Upfront are the quintessential thought leadership forums for brand, agency and mobile leaders to learn and network on the newest mobile technology and media. Founded in 2008 by Paran Johar, the Mobile Media Summit and Mobile Media Upfront are the largest event series in mobile advertising, where an average of 70% of the audience are advertisers, more than any other event. Since our founding, the event series has hosted over 750 speakers and well over 5,000 attendees. Click on http://www.mobilemediasummit.com for more information.

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