SOURCE: Apptio


June 20, 2011 09:00 ET

Apptio to Present at World of IT Financial Management Conference

Executives From Leading Technology Business Management Provider Will Discuss Strategies for Improving IT Finances

ST. LOUIS, MO--(Marketwire - Jun 20, 2011) - The World of IT Financial Management Conference -- Apptio, the leading provider of on-demand Technology Business Management (TBM) solutions, today announced that Todd Tucker, director of strategic marketing, Michel Feaster, vice president of products, and Jeff Saling, vice president of customer success, will be presenting at the World of IT Financial Management Conference on June 20-24 at the Marriot Union Station Hotel in St. Louis, Missouri.

The Essential Financial Metrics for Running IT like a Business

When: Thurs., June 23 from 8:00 a.m. - 8:45 a.m. CT
Host: Todd Tucker, director of strategic marketing, Apptio

Description: Most CIOs face more pressure than ever to deliver measurable value to the business. For most organizations, the value of IT remains subjective or, at best, measured in terms that are not familiar to the rest of the business. The solution is to run IT like a business, not a cost center, and express value in the financial terms that are familiar to the business. This session will discuss the essential business metrics for IT, along with how to evaluate them to make meaningful decisions. Apptio will share insights into IT performance management, linking to tools such as balanced scorecards and IT project and portfolio management.

From Black Box to Glass Box: Leading a Successful IT Financial Transparency Project

When: Thurs., June 23 from 2:00 p.m. - 2:45 p.m. CT
Host: Jeff Saling, vice president of customer success, Apptio

Description: Delivering a successful IT financial transparency project has never been more important than today. Many factors tend to get in the way, from political quagmires to data quality concerns and technical hurdles. This session will describe a staged approach -- based on actual case studies -- to delivering IT financial transparency that satisfies business leaders. Apptio will discuss how to get executive and business buy-in, describe a proven methodology and critical success factors, and share how to get started, even when your cost data and current allocation methods are far from perfect.

Moving Beyond Data Management: How Apptio Streamlines Data Acquisition and Enables Activity-Based Costing, IT Benchmarking, and What-If Analysis (Software Demo)

When: Thurs., June 23 from 4:00 p.m. - 4:45 p.m. CT
Host: Michel Feaster, vice president of products, Apptio

Description: Many IT financial managers spend more time updating spreadsheets than providing the CIO with analysis to help drive IT investment decisions. It's time IT Finance had their own financial planning and analysis tools to provide real-time activity-based service costing, IT benchmarking, and what-if-analysis. In this session, see a demo of how Apptio delivers these capabilities, along with collaborative service-based budgeting and a Bill of IT to communicate cost, quality and value with the business.

In addition, Apptio also invites conference attendees to a social networking reception on Thurs., June 23 from 5:00 p.m. - 7:00 p.m. CT. All conference-goers are encouraged to unwind and converse with their peers while enjoying food and drink.

For more information on Technology Business Management, or to learn how other IT leaders are using Apptio, please visit

About Apptio
Apptio is the leading provider of SaaS-based Technology Business Management (TBM) solutions for managing the business of IT. Apptio enables IT leaders to manage the cost, quality and value of IT Services by providing deep visibility into the total cost of IT services, communicating the value of IT to the business through an interactive "Bill of IT," and strategically aligning the planning, budgeting and forecasting processes. Apptio's TBM solutions play a critical role in helping companies understand and drive chargeback, virtualization, cloud and other key technology initiatives. Global enterprise customers such as Cisco, JPMorgan Chase, Microsoft, Starbucks, BNP Paribas, EMD Chemical, and Blue Cross Blue Shield of Kansas City currently use Apptio to manage more than $50 billion in annual IT spending. For more information on Apptio, please visit or the Lean IT blog at

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