SOURCE: Apttus


January 07, 2014 08:00 ET

Apttus Announces Platinum Sponsorship of Salesforce1 World Tour in New York City

Salesforce1 World Tour Empowers Attendees to Connect With Customers, Partners and Employees in a Whole New Way With Social, Mobile and Connected Cloud Technologies

SAN MATEO, CA--(Marketwired - Jan 7, 2014) - Apttus today announced it is a platinum sponsor of the Salesforce1 World Tour in New York City. Apttus provides category-defining Quote-to-Cash applications powered by the Salesforce1 Platform. Quote-to-Cash is the business process between a customer's intent to buy and the realization of revenue. Quote-to-Cash includes configure price quote (CPQ), contract management and revenue management. The event will be held on January 8, 2014 at the New York Hilton Midtown in New York City. Visit Apttus at booth #101.

"Apttus is pleased to be part of the Salesforce1 World Tour," said Kamal Ahluwalia, chief marketing officer, Apttus. "Our Quote-to-Cash automation solutions allow companies to connect to customers in new ways that increase customer satisfaction while maximizing revenue and profitability."

"Companies attending the Salesforce1 World Tour New York City will learn firsthand how they can connect to customers in an entirely new way," said Lynn Vojvodich, chief marketing officer, "Working with and partners such as Apttus, businesses can take advantage of social, mobile and connected cloud technologies to sell, service and market using next-generation apps and devices."

Salesforce1 - The Customer Platform to Connect with Customers in a Whole New Way

The world is becoming completely connected. Every day, millions of new products, apps and devices are connecting to the Internet. By 2020, there will be more than 50 billion connected things, from smartphones and wearable smart devices to jet engines and cars. And behind every product, every app and every device, there is a customer. Welcome to the Internet of Customers -- where every company can connect every app, employee, partner, product and device with their customer using the power of social, mobile and cloud.

Salesforce1 Customer Platform is the new social, mobile and cloud customer platform built for the Internet of Customers. is the leader of enterprise cloud computing and Salesforce1 is the next generation of the world's #1 cloud platform.

The Salesforce1 World Tour will help companies everywhere tap into the power of social, mobile and connected cloud technologies from and connect with their customers in a whole new way. Attendees will learn how to transform their businesses for the connected world, with live keynotes from executives, breakout sessions for every role, hundreds of live demos and product experts in the Cloud Expo and real customer stories from around the world. 

Additional Resources

About Apttus

Apttus delivers Quote-to-Cash, category-defining software that drives the vital business process between the buyer's interest in a purchase and the realization of revenue. Apttus is delivered on the Salesforce1 Platform, the world's most trusted and comprehensive cloud delivery infrastructure. Applications include Configure-Price-Quote (CPQ), Proposal Management, Renewals, Contract Management and Revenue Management. Additionally, Apttus' patent pending X-Author technology enables Microsoft Office to be a user-interface with full interaction and control between Salesforce and Microsoft Office. Apttus is based in San Mateo, California, with additional offices in London, UK and Ahmedabad, India. For more information visit:

Salesforce, Salesforce1 and others are among the trademarks of

Contact Information

  • Media Contact:
    Mark Karayan
    LEWIS PR for Apttus
    Email Contact