SOURCE: True Drinks Holdings, Inc.

True Drinks Holdings, Inc.

March 03, 2015 08:45 ET

Aquaball Naturally Flavored Water Releases "Summer Sports" Club Pack at Sam's Club

IRVINE, CA--(Marketwired - March 03, 2015) - True Drinks, Inc. (OTCQB: TRUU), makers of the zero-sugar, vitamin-enhanced AquaBall™ Naturally Flavored Water, today announced that their healthy children's drink will be featuring their first "Summer Sports" wrapped bottles at select Sam's Club locations.

AquaBall™ Naturally Flavored Water will have expanded distribution in a series of "Summer Sports" series featuring basketball, baseball, and soccer ball wrapped bottles. The assorted 16-pack box will be sold in Sam's Club and will bring incremental users to the brand.

"Our latest sports-themed series expands our presence at Sam's Club and also widens our demographic to attract consumers of all ages," says Lance Leonard, CEO of True Drinks. He added, "Our relationship with Sam's Club continues to progress, and we look forward to significant opportunities in the near future."

Kevin Sherman, CMO True Drinks, added, "Our success in the club channel clearly reflects what we have always believed, healthier options will attract consumers to our brand. Now, we have a package that will appeal to consumers young and old and which allows us to share the great taste and healthy attributes of AquaBall with a wider audience."

About True Drinks, Inc.
True Drinks is a healthy beverage provider with licensing agreements with Disney and Marvel for use of their characters on its proprietary, patented bottles. AquaBall™ is a naturally flavored, vitamin-enhanced, zero- calorie, dye-free, sugar-free alternative to juice and soda. AquaBall™ is currently available in four flavors: orange, grape, fruit punch and berry. Their target consumers: kids, young adults, and their guardians, are attracted to the product by the entertainment and media characters on the bottle and continue to consume the beverage because of its healthy benefits and great taste. For more information, please visit www.aquaballdrink.com and www.truedrinks.com. Investor information can be found at www.truedrinks.com/investor-relations/. Proudly made in the USA.

FORWARD-LOOKING STATEMENTS
Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "believe," "estimate," "expect," "forecast," "intend," "may," "plan," "project," "predict," "if," "should" and "will" and similar expressions as they relate to True Drinks, Inc. are intended to identify such forward-looking statements. True Drinks, Inc. may from time to time update these publicly announced projections, but it is not obligated to do so. Any projections of future results of operations or the anticipated benefits of the merger and other aspects of the proposed merger should not be construed in any manner as a guarantee that such results or other events will in fact occur. These projections are subject to change and could differ materially from final reported results. For a discussion of such risks and uncertainties, see "Risk Factors" in True Drink's report on Form 10-K filed with the Securities and Exchange Commission and its other filings under the Securities Exchange Act of 1934, as amended. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the dates on which they are made.

Contact Information

  • Contact:
    Investor Relations
    True Drinks, Inc.
    18552 MacArthur Blvd., Ste. 325
    Irvine, CA 92612
    ir@truedrinks.com
    949-203-3500