SAN FRANCISCO, CA--(Marketwired - Mar 25, 2014) - Aria Systems, the innovator in recurring revenue management, today announced that Brendan O'Brien, the inventor of cloud billing and Aria Systems chief architect and co-founder, will be speaking at Interop Las Vegas at the Mandalay Bay Convention Center next week. O'Brien will share the most important lessons for savvy businesses implementing recurring revenue initiatives in his session: "Beyond Billing -- Getting the Full Value from Recurring Revenue" on April 1st from 2:30-3:15 pm.
In today's cloud-driven business environment, an increasing number of enterprises are embracing a recurring revenue business model. This new model can drive greater revenues over time by focusing on customer loyalty. However, this shift requires that businesses look beyond billing and payment management to better ways of managing the overall relationship with their customers or else risk lost profits and reputational damage. O'Brien will disclose the key capabilities necessary for getting the maximum return from a recurring revenue business model.
"Businesses are connecting with customers in ways we never envisioned ten years ago," said O'Brien. "The changing landscape requires all companies to look beyond simple billing to every connection with their customer if they wish to maximize their opportunities."
Interop attendees can learn more about ways to manage their customer relationships through recurring revenue management at Aria Systems' Booth 1163.
About the Speaker
Brendan O'Brien has been in the subscription services business for over 20 years and is recognized as a pioneer, thought-leader and as the inventor of cloud billing. By innovating database-driven, enterprise-grade Web applications, O'Brien introduced the world to cloud billing before the concept of "cloud" was even on the horizon. O'Brien is at the forefront of the recurring-revenue revolution that is empowering enterprises and enabling information systems and new business models to secure predictive revenue streams while improving business processes. The product architecture he designed for Aria in 2002 is the culmination of that experience.
About Aria Systems
Industry leaders like Pitney Bowes, Experian, AAA NCNU, VMware, HootSuite and many others choose Aria to power their recurring revenue business and deliver exceptional experiences to their customers. Learn more about us at www.ariasystems.com.
Aria Systems and the Aria logo are trademarks of Aria Systems, Inc. All other trademarks are the property of their respective owners.
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