SOURCE: Arqball


April 18, 2012 18:04 ET

Arqball Brings Spins to Everyone

Create & Share Interactive 3-D Visualizations on Your iPhone in 60 Seconds

SANTA CLARA, CA and CHARLOTTESVILLE, VA--(Marketwire - Apr 18, 2012) - Arqball's new platform Arqball Spin lets anyone create and share interactive visualizations of 3-D objects called "spins" using an iPhone or iPad in less than one minute. Arqball Spin eliminates the need for expensive equipment and expertise in computer graphics, making technology accessible that was previously affordable only by movie studios and global brands.

Why Bring Spins to Everyone?
This is a game changer for a wide variety of applications. "The ability to easily digitize, edit, and now annotate physical 3-D objects will revolutionize remote product visualization," said Jason Lawrence, Co-Founder and CEO of Arqball. "We see a wealth of opportunities in online commerce, architecture, industrial design, arts and crafts, interactive education materials, and many others."

Arqball made several major announcements at the DEMO Spring 2012 Conference this week in Santa Clara, CA:

  • iPad - a new native version of the Arqball Spin application specifically optimized for the popular tablet

  • Embedding - spins can now be embedded in websites and popular blogging platforms like Wordpress and Tumblr

  • Labeling - add labels to your spins, which allows highlighting and annotating specific features on a 3-D object, ideally suited for ecommerce, museums, and education

  • Kickstarter for Spins - a campaign on the popular crowd-funding platform to raise money to support the design and manufacture of the rotation stages used to create spins

"The convergence of camera, computer, and network in mobile computing devices has created new and exciting opportunities for interactive 3-D media," explained Co-Founder Abhi Shelat. "We founded Arqball to create tools that will put this potential in as many hands as possible."

Check out their free app in the Apple App Store, and become part of the revolution in photography by funding their Kickstarter campaign:

Arqball is dedicated to reducing the barriers to creating and sharing interactive 3-D media. Arqball Spin is a platform for creating interactive visualizations of 3-D objects called "spins" with mobile devices. Arqball is based in Charlottesville, VA and has received funding from the National Science Foundation. For more information, visit

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