SOURCE: Array Health; GetInsured

Array Health; GetInsured

Array Health; GetInsured

January 21, 2016 08:00 ET

Array Health and GetInsured Partner to Provide Comprehensive Consumer E-Commerce Capabilities for Insurer-Led Private Exchanges

Array Health to Add GetInsured's Award-Winning Individual Health Exchange Solution to Array Spectrum® Health Insurance E-Commerce Platform

SEATTLE, WA--(Marketwired - Jan 21, 2016) - Array Health and GetInsured today announced a partnership to provide GetInsured's individual solution on Array Health's private exchange platform for insurer-led exchanges. Through this partnership, the new Array Health private exchange solution for individuals combines the Array Spectrum® e-commerce platform and the market-leading GetInsured platform to help insurers excel in the individual market and cultivate member-for-life relationships.

Together, Array Health and GetInsured will offer a new e-commerce approach to the individual private exchange. The Array solution creates a smooth and convenient process from shopping to enrollment, billing and payment. Insurers can leverage omni-channel design principles to provide a consistent, efficient experience across desktop and mobile devices of different sizes and formats, including tablets and smartphones.

The Array Health/GetInsured partnership will help insurers gain and retain current members as they move between group and individual coverage, and give employers and consumers the flexibility they need. The combined solution delivers a tailored shopping experience for different types of consumers, from the experienced shopper who knows exactly what to purchase to the novice who needs more guidance and information to make a decision.

This partnership comes as a response to market changes that have left health insurers looking for new ways to retain members:

  • Group coverage through employer-sponsored health insurance continues to decline. According to recent market data from the Kaiser Family Foundation, employers with three to 49 workers offering coverage has dropped to 54 percent in 2015, from 66 percent five years earlier. 
  • At the end of the first quarter of 2015, more than 20.1 million people had enrolled in individual, non-group medical plans -- nearly double the number who were enrolled at the end of 2013, according to reports by Mark Farrah and the Kaiser Family Foundation.

The Array private exchange solution enables insurers to deliver their own branded online exchange -- a strategic channel that enables them to differentiate their offerings, better serve their existing customers and attract new members. Across all commercial lines of business, the Array solution eliminates inefficiencies, reduce costs, and leverage lead generation and online sales tools to help insurers win in a rapidly evolving market.

"We are very excited to partner with GetInsured to offer our insurer clients a new individual solution that consumers love," said Jonathan Rickert, CEO of Array Health. "With more than two million customers, GetInsured is a market leader in the individual exchange space. By adding GetInsured's application to our platform, we are able to bring our customers the very best group and individual solution in the market."

"By combining forces with Array Health, we are creating a one-of-a-kind commercial solution for insurers that provides much more value than isolated group or individual exchanges," said Chini Krishnan, CEO of GetInsured. "We have been looking to enter the insurer market and are thrilled to be partnering with Array, a clear market and technology leader in this space."

About Array Health
Array Health brings consumers and insurers closer together by powering a personalized health insurance experience. Its cloud-based e-commerce software platform enables health insurers to deliver their own branded online exchange -- including e-commerce support throughout the value chain of brokers, employers and consumers, across all lines of business. The company's technology gives employers a new way to control costs and personalizes the health insurance experience for consumers, enabling them to make more informed decisions and to more deeply engage in their health. Array Health is a privately held company based in Seattle. To learn more, visit arrayhealth.com.

About GetInsured
GetInsured is a cloud-based health insurance exchange platform that combines modern technology and customer service capabilities to make health insurance shopping easy and efficient. Since its founding in 2005, GetInsured has helped millions of consumers find the right health plan for their needs and budgets. GetInsured is approved by the federal government to enroll Americans in subsidized health insurance plans, and also provides state governments and employers with SaaS-based technology solutions for public and private health insurance exchanges. For more information, please visit www.GetInsured.com.

Contact Information

  • For Array Health
    Ulla Saleh
    (206) 473-7410
    Email Contact

    For GetInsured
    Theresa Maloney
    Cogenta Communications
    (415) 225-5261
    Email Contact