February 26, 2013 09:00 ET

Art Ledbetter, Director of Channels, Recognized as One of UBM Tech Channel's CRN 2013 Channel Chiefs

SUNNYVALE, CA--(Marketwire - Feb 26, 2013) - announced today that Director of Channels Art Ledbetter has been named one of UBM Tech Channel's CRN 2013 Channel Chiefs. This prestigious list of the most influential and powerful leaders in the IT channel recognizes those executives directly responsible for driving channel sales and growth within their organization, while evangelizing and defending the importance of the channel throughout the entire IT Industry. offers an enterprise-grade online backup and disaster recovery solution for small and mid-sized businesses, enterprises and MSPs. Zetta DataProtect replaces disparate backup products, manual processes and offsite services with a 3-in-1 simple online backup service that integrates local, offsite and remote office backup, archiving and disaster recovery. It does not require appliances and can be deployed within minutes. SSAE-16 audited geo-dispersed datacenters, encryption and built-in WAN traffic optimization deliver enterprise-grade performance and security for effective backup and recovery of critical business data.'s partner program delivers high value with its feature-rich backup, disaster recovery and archiving solution. Partners find it easy and efficient to engage with, and enter a high growth market with minimal up-front investment, with advantages that include:

  • Pricing model that helps partners generate a profitable recurring revenue stream, with no hidden costs.
  • Multi-tenant partner portal increases profits by enabling less time/expense implementing/managing deployments, no onsite visits required.
  • Sell-with model demonstrates a true partnering culture/commitment to the channel. Maximizes collaboration with opportunity registration and a team of sales executives incented to collaborate and build business with partners.

For more than 10 years, Channel Chiefs have been selected by the CRN editorial team based on channel experience, program innovations, channel-driven revenue, and public support for the importance of IT channel sales.

"The 2013 Channel Chiefs list recognizes vendor executives dedicated to driving channel programs in the IT marketplace," said Kelley Damore, senior vice president, editorial Director, CRN. "Our annual Channel Chiefs issue is a must-read for IT solution providers evaluating new vendors or looking to expand solution offerings. These are the people, the products and the programs that any savvy solution provider needs to know. We congratulate this year's Channel Chiefs for their stellar record of business innovation and applaud them for their continued dedication to the partner community."

"We are delighted to receive the 2013 Channel Chief Award," said Art Ledbetter, director of channels, "It further validates our approach to creating a channel program that benefits MSPs and VARs, allowing them to bring what is typically expensive and complex technology to smaller customers, particularly as they move away from legacy tape backup systems. And because is easy to install, train and manage with low overhead, it gives partners an even greater opportunity to increase their margins as they increase their footprint and grow their business."

Selected by CRN's editorial staff, the 2013 Channel Chiefs list is featured in the 2/25/13 issue of CRN Magazine and will be featured online at

About UBM Tech Channel (
UBM Tech Channel, a UBM company, is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, UBM Tech Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. To learn more about UBM Tech Channel, visit us at:

UBM llc (
UBM llc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries is organized into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently. For more information, go to

About is an award-winning provider of enterprise-grade 3-in-1 backup, disaster recovery and archiving technology for small/medium enterprises, distributed organizations, and managed service providers (MSPs). The SaaS-based solution enables companies to simplify backups and instantly recover data through a single management point. With local, offsite, archiving and disaster recovery functionality integrated into one solution, delivers the value of multiple products at a fraction of the cost.

Headquartered in Sunnyvale, Calif., was established in 2008 by successful serial entrepreneurs and technology executives from companies such as Netscape, VeriSign, Symantec, EMC, and Shutterfly. For more information, visit or Follow on Twitter at

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