SOURCE: Artez Interactive

Artez Interactive

March 16, 2010 10:10 ET

Artez Interactive Launches Groundbreaking Online Fundraising Event in Washington, DC, March 30th

All-Star Roster Explores Practical Strategies for Interactive Fundraising

WASHINGTON, DC--(Marketwire - March 16, 2010) -  Artez Interactive, leading online fundraising solution provider, today announced the launch of ArtezInterAction, to be held on March 30, 2010, at the Newseum in Washington, D.C. The groundbreaking event will provide attendees an unprecedented opportunity to discuss practical interactive fundraising tactics and strategies with pioneers in the space, including PayPal USA's Judy Chang, Network for Good's Katya Andresen, best-selling author Dan Pallotta and others.

The rules of fundraising have changed dramatically over the past 24 months and continue to change at a rapid clip. Attendees will learn how to reach new donors and how to engage supporters as advocates and fundraisers to help raise more money. Those who attend will have an opportunity to brainstorm ideas with featured speakers to refine their current strategies. ArtezInterAction has been a highly successful workgroup-based event in Canada and the UK for many years and the March 30th Washington, D.C., event marks the first U.S.-focused gathering.

Featured Speakers

  • PayPal USA's Judy Chang. She is a non-profit business leader and developer of social media strategies at PayPal USA -- from creating widgets on social networks, such as Facebook and MySpace, to generating charity campaign buzz via Twitter. Judy will provide attendees practical tips for organizations hoping to enhance their online fundraising abilities.
  • Network for Good's and Fundraising Professional of the Year (2007), Katya Andresen. She is the COO of the leading online charitable resource, and co-author of newly released e-book, Homer Simpson for NonProfits. Katya will discuss behavioral economics for non-profit leaders.
  • Fundraising event pioneer, Dan Pallotta. He is the best-selling author and leading expert on innovation in the non-profit sector. Dan will address the public's perspective on overhead compensation and cost of fundraising and will offer powerful new ways to think about philanthropy.
  • Foremost expert on online and traditional fundraising, Ted Hart. He inspired the creation of People-to-People fundraising and has taken a leadership role in helping nonprofits become green by founding the movement. Ted will discuss tools and trade secrets to successful online fundraising.
  • HubSpot's Dharmesh Shah. He is the founder and CTO, and author of Inbound Marketing: Get Found Using Google, Social Media and Blogs, and will offer attendees best practices for promoting a cause on a limited budget.

Supporting Quotes

  • "The lineup of great talent at the inaugural event in Washington, DC, is something Artez is very proud of. Attendees will have unprecedented access during the event to learn and discuss new ways to reach donors and raise money from experts who have a proven track record succeeding in the online fundraising space," said Mark Sutton, president, Artez Interactive USA. "Today, more than ever, donors are turning to mobile phones, Facebook, blogs, Twitter and a host of other interactive online channels to stay connected. Those organizations that are able to tap into this shift will see a decrease in campaign expenditure, an increase in effectiveness and a much faster rate of appeal visibility. Our featured speakers have amazing first-hand experiences to share with attendees."


Artez, ArtezInterAction, non-profit, digital fundraising, social media, PayPal

About Artez Interactive
Artez Interactive is a leading provider of digital fundraising solutions for non-profit organizations. Since 1999, the company has assisted non-profits in successfully creating, managing and executing peer-to-peer-driven fundraising campaigns. Artez's software solution has enabled customers to raise more money, reduce administrative costs, and free up time and resources, allowing them to stay focused on their mission. The company currently supports more than 300 non-profits across the United States, Canada, Australia and Europe. For more information, visit

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