SOURCE: Arxan Technologies, Inc

Arxan Technologies, Inc

October 29, 2015 09:00 ET

Arxan Expands Application Protection to Apple TV

Apple tvOS Pre-Installed Apps Using Advanced Application and Cryptographic Key Security Measures, Anticipated to Become Standard Security Protocol for Apple tvOS App Developers

BETHESDA, MD--(Marketwired - Oct 29, 2015) - Arxan Technologies, the leading provider of application protection solutions, today announced expanded application security protections for the Apple tvOS platform. A number of the applications which come pre-installed on the newly announced Apple TV are already protected by Arxan with the most advanced application security measures designed to assure app performance, protect sensitive data, and prevent tampering, reverse-engineering, and cryptographic key exposure. This represents a natural and important step for Arxan as it continues to expand its support for all major Internet of Things (IoT) platforms.

With Digital TV Research predicting that Smart TV's will account for 36% of the total number of connected televisions by 2020, and the anticipated rapid adoption of Apple TV, there is demand for the development of secure applications for the burgeoning ecosystem. The Apple tvOS apps protected by Arxan are using multi-layered guards, inserted within the binary code of the applications following the development process. The guards protect the application from being reverse-engineered and compromised at run-time. In addition, cryptographic keys contained within the applications are transformed to mitigate the risk of them being identified within the code or in memory at run-time.

"App developers have learned many lessons from iOS apps over the years, particularly the need to bake more robust protection into the apps before they are released 'into the wild', and they are now applying those lessons to Apple tvOS," states Vince Arneja, VP of Product Management at Arxan. "The apps on the new Apple TV are responsible for delivering an exceptional customer experience, and to do that they must be secure and trusted. Given today's heightened security risks associated with distributed applications, the advanced application security measures now being used are as essential as securing your baby in a car seat before driving your car."

About Arxan Technologies
Arxan provides the world's strongest application protection solutions. Our unique patented guarding technology 1) Defends applications against attacks, 2) Detects at run-time when an attack is being attempted, and 3) Responds to detected attacks to stop them, alert, or repair. Arxan offers solutions for software running on mobile devices, desktops, servers, and embedded platforms -- including those connected as part of the Internet of Things (IoT) -- and is currently protecting applications running on more than 500 million devices across a range of industries, including: financial services, high tech/independent software vendors (ISVs), manufacturing, healthcare, digital media, gaming, and others. The company's headquarters and engineering operations are based in the United States with global offices in EMEA and APAC.

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