Aryaka Wins 2012 Emerging Vendor by CRN and UBM Channel

WAN Optimization as-a-Service Leader on Annual List for Second Consecutive Year


MILPITAS, CA--(Marketwire - Aug 27, 2012) - Aryaka (www.aryaka.com), the world's first cloud-based WAN optimization as-a-Service, today announced it has been selected by UBM Channel and CRN as a 2012 Emerging Technology Vendor. The annual list features the most innovative vendors who not only deliver technology that is easy to use, but also can generate the high margins solution providers require.

"We are proud to be honored as a CRN Emerging Technology Vendor," said Sonal Puri, vice president of Marketing, Sales and Alliances for Aryaka. "We are bringing together global resellers and distributors across various markets to enable enterprises to expand, grow their top line and focus on their core business."

Continued Puri, "This recognition reinforces the importance of new WAN optimization as-a-Service technology as a strategic shift for the traditional appliance channel. As the channel adapts itself to the recurring revenue model for as-a-service offerings with rich margins and new revenue sharing possibilities, the Aryaka Alliance Program™, Emergence, with its Fusion Partner model for global service providers, will continue to expand into new geographies beyond United States, India, Israel, Brazil and the United Kingdom."

A rapidly growing number of global enterprises are enjoying the choice, flexibility and benefits from leveraging Aryaka's optimized, intelligent network. Aryaka's WAN optimization as-a-Service solution is "sophisticated simplicity," purpose-built for multi-tenancy and eliminates the need for expensive and complex appliances as well as long-haul MPLS connectivity or private links worldwide. With Aryaka, globally distributed teams can communicate and collaborate across a private MPLS-like network with the security, reliability, instant access and end-to-end visibility and control required by the enterprise.

"This collection of up-and-comers and new-to-the-game vendors is on an upward trajectory that a host of young companies that preceded them could barely imagine," said Kelley Damore, VP, Editorial Director, UBM Channel. "With new innovations like cloud computing and virtualization speeding up the pace of innovation, and technology mainstays like storage and networking branching off into new directions, this list encapsulates a tectonic technology shift where the recently founded are starting to rule the roost and become household names much more quickly than in the past. We congratulate each vendor on the list and congratulate them for placing an emphasis on innovation and ease of use, features that are the hallmark of any successful channel offering."

Final selection to the Emerging Technology Vendor list was made by the CRN editorial team after a review of submitted information. To view a sample of the list and read the editorial accompaniment visit www.CRN.com.

About Aryaka
Aryaka is the world's first cloud-based WAN optimization as-a-Service company solving application and network performance issues faced by the distributed enterprise. Aryaka has been named to Dow Jones VentureWire FASTech 50 innovative startups for 2011, a "Cool Vendor" by a leading analyst firm and a GigaOm Structure 50 company that will shape the future of cloud computing. Aryaka eliminates the need for expensive and complex WAN optimization appliances as well as long-haul connectivity, and enhances collaboration across corporate locations, data centers and cloud services. It offers significant cost benefits, ease-of-use, instant deployment, performance advantages, dramatic productivity gains and real-time visibility into WAN applications, locations and performance, while providing 24/7 world-class support. To learn more, visit www.aryaka.com. Follow us on Twitter, Facebook, YouTube and LinkedIn.

Aryaka is a trademark of Aryaka Networks, Inc. All other brands, products or service names are or may be trademarks or service marks of their respective owners.

UBM Channel (www.ubmchannel.com)
UBM Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With more than 30 years of experience and engagement, UBM Channel has the unmatched channel expertise to execute integrated solutions for technology executives, managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. UBM Channel is a UBM company. To learn more about UBM Channel, visit us at http://www.ubmchannel.com. Follow us on Twitter at http://twitter.com/ubmchannel.

UBM plc (www.ubm.com)
UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organized into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

Contact Information:

Contacts:
Joan Powell
Aryaka
(408) 273-8420 x1124