SOURCE: As Seen On TV, Inc.

June 07, 2012 10:43 ET

As Seen On TV, Inc. Chairman Kevin Harrington Joins Start-Up UNATION's Board

Current Plans to Integrate With UNATION Sites

CLEARWATER, FL--(Marketwire - Jun 7, 2012) - As Seen On TV, Inc. (OTCQB: ASTV) (PINKSHEETS: ASTV), a direct response marketing company, announced that its Chairman Kevin Harrington has joined the Board of UNATION. is a start-up, with the intent of becoming the first ever event-driven social and branding network. UNATION, whose mission is to permanently change the way individuals, households and businesses connect with each other through the most advanced, event-driven social media network ever created, began their launch sequence on May 21, 2012 and will continue to allow more access throughout the summer.

UNATION and As Seen On TV, Inc. are identifying several different ways the two companies could work together in a strategic partnership. UNATION and As Seen On TV, Inc. are already in the planning stage to integrate as the e-commerce shopping partner for its promoted websites.

Kevin Harrington, Chairman of As Seen On TV, Inc., stated, "I am very excited for the UNATION team and opportunity they have. I look forward to serving on the UNATION Board, adding my 30+ years of business experience focusing on entrepreneurs, inventors and consumer products. There are several ways As Seen On TV, Inc. and UNATION could work together and we will be exploring different areas to partner."

About As Seen On TV, Inc.
As Seen On TV, Inc. is the parent company of TVGoods, Inc., a direct response marketing company. We identify, develop and market consumer products for global distribution via TV, Internet and retail channels. TVGoods was established by Kevin Harrington, a pioneer of direct response television. For more information go to and

Forward-Looking Statements:
Except for statements of historical fact, the matters discussed in this press release are forward-looking and made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "future," "plan" or "planned," "expects," or "projected." These forward-looking statements reflect numerous assumptions and involve a variety of risks and uncertainties, many of which are beyond the company's control that may cause actual results to differ materially from stated expectations. These risk factors include, among others, limited operating history, difficulty in identifying and marketing products, intense competition and additional risks factors as discussed in reports filed by the company with the Securities and Exchange Commission, which are available at

Contact Information