January 24, 2011 09:08 ET

Asia Leads in Intelligent Transportation Systems (ITS) Deployment

ROCKVILLE, MD--(Marketwire - January 24, 2011) - has announced the addition of SBI's new report "Global Intelligent Transportation Systems Products Market" to their collection of Navigation market reports. For more information, visit

Intelligent Transportation Systems leverage electronics, communications, and information processing technologies to improve all facets of transportation. ITS technology improves efficiencies around traffic flow, transportation safety, roadway hazards, traveler mobility, and traveler convenience, among other aspects.

ITS applications vary in technologies applied, from basic management systems such as car navigation; traffic signal control systems; container management systems; variable message signs; enforcement systems to monitoring applications, such as security closed-circuit TV systems; and to more advanced applications that integrate live data and feedback from a number of other sources, such as parking guidance and information systems, and weather information.

Applying information technology to a country's transportation network delivers five key classes of benefits:

  • Increasing driver and pedestrian safety
  • Improving the operational performance of the transportation network by reducing congestion
  • Enhancing personal mobility and convenience
  • Environmental improvements
  • Increasing productivity and expanding economic growth.

ITS technology can significantly improve a city's transportation infrastructure. Global leaders in ITS deployment, most notably Japan, Singapore, and South Korea, have documented substantial improvements in their traffic flow efficiencies, traveler satisfaction, accident reduction, road repairs, and environmental effects.

Asia has emerged as the geographic breadwinner in ITS deployment and manufacturing. Several countries on the continent were early adopters of ITS technologies due to three key reasons: A decaying transportation infrastructure that required constant maintenance and led to an increasing number of accidents and traffic delays; Population growth in major cities directly affected the growth of vehicular traffic, which led to increased roadway congestion and reduced travel time, all of which adversely affected the local economy and the ability to move goods; Home-grown ITS applications, including roadway sensors, traffic management devices, and toll automation, made for easy integration and deployment in populous cities.

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