SOURCE: TAITRA

TAITRA

June 30, 2016 00:06 ET

Asia Super Team Is Back

The Award-Winning Business Competition Returns With Gamification Design, Attractive Prizes for Asian Business Elites

HONG KONG, CHINA--(Marketwired - Jun 30, 2016) - MEET TAIWAN, sponsored by Taiwan Bureau of Foreign Trade and implemented by Taiwan External Trade Development Council (TAITRA), today announced Asia Super Team: The Almighty Player, the third iteration of its annual business contest to promote Taiwan as a top-of-mind destination for incentive travel in Asia. Asia Super Team comes back with new gamification design in which the first phase will be presented as a Monopoly-styled online quiz game and opens Hong Kong / Macau for participating regions along with Japan, Korea, Singapore, Malaysia, Indonesia and Thailand.

Asia Super Team: The Almighty Player is open for registration starting today at asiasuperteam.meettaiwan.com, and will run through August 28, 2016. The champion company will walk away with an attractive MICE tourism package to Taiwan that is worth of 1.5 million New Taiwan Dollars. For video instruction and live demo, please visit AST 2016 promotional video.

The 2016 edition of Asia Super Team introduces gamification mechanism in online and offline contests and is themed as "The Almighty Player" to challenge, engage with, and entertain more Asian businesses while experiencing Taiwan MICE attractions. While gamification enables Taiwan's MICE tourism momentum, it helps develop core capabilities for the world's best talent at the same time.

  • Online Contest: The interactive online game is fun. It transforms MICE information in Taiwan into questions, props and scenarios in the game. Participating companies need to show their extensive knowledge about MICE in Taiwan to acquire best scores. Real-time leaderboard shows latest rankings online. All teams can share their achievements on social media to improve their performances. Top teams from each country/region will be invited for a five-day offline contest in Taiwan.
  • Offline Contest: Gamification mechanism is represented offline around Taiwan. This reality show, with mobile application in hand, includes featured destinations in Taiwan, so participants can experience MICE facilities and enjoy major events. Various game designs also help develop five core business capabilities: creativity, agility, responsiveness, courage and intelligence. All contestants, after MEET TAIWAN, will become "The Almighty Players" in their companies.
  • Great prizes for Asia Super Team winners: the champion for Asia Super Team: The Almighty Players will receive NT$1.5 million of MICE tourism packages in Taiwan. Supporters on social media for each participating company may be the lucky winners to round-trip tickets to Taiwan, sponsored by China Airlines.

For more contest information, please visit asiasuperteam.meettaiwan.com.

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The third iteration of Meet Taiwan's annual business competition, Asia Super Team, returns with brand new online gaming design and NTD $1.5 million grand prize
http://release.media-outreach.com/i/Download/4979

2016 Asia Super Team competition opens registration on July 1, 2016
http://release.media-outreach.com/i/Download/4980

Finalist teams from Hong Kong Macau, Indonesia, Japan, Korea, Malaysia, Singapore and Thailand and will be invited for a five-day contest tour in the second phase
http://release.media-outreach.com/i/Download/4981

Company Logo
http://release.media-outreach.com/i/Download/4976

About "Asia Super Team"
MEET TAIWAN launches international enterprise contest Asia Super Team in 2014. It invites businesses to experience various MICE resources and aspects via online and offline competitions. Asia Super Team redefines Taiwan MICE impressions among international business travelers. This award-winning campaign is also a new paradigm in B-to-B marketing. It's recognized as Most Effective Incentive Marketing Campaign by SITE in 2015, and also Stevie Awards B-to-B Marketing Campaign of the Year.

In 2015, Asia Super Team: Team Up for Good includes social benefits into the campaign. While participating enterprises can inspire their team, this event also increases positive energy in the society, by offering meaningful experiences to all MICE activities in Taiwan. It aspires to build up powerful team spirits, and reimagines MICE opportunities in Taiwan for Asian market.

Asia Super Team: The Almighty Players returns with new rules in 2016. In the new gamification system, contesting companies experience MICE environments and major events in engaging and entertaining online and offline games around Taiwan.

For more information, please visit:asiasuperteam.meettaiwan.com
2014 Asia Super Team:https://goo.gl/Gi93xr
2014 Asia Super Team Winner Trip in Taiwan:https://goo.gl/a9BmW1
2015 Asia Super Team: Team Up for Good:https://goo.gl/om1EJ8

Contact Information

  • Press Contact
    Any inquiries or comments about Super Team in Asia Contest, please contact:

    MSLGROUP Hong Kong
    Katie Yung
    Tel: +852 2804 8116
    Email: Email Contact

    Tina Leung
    Tel: +852 2804 8128
    Email: Email Contact

    TAITRA Taiwan
    Tina Chuang
    Tel: 886-2-2725-5200 #3533
    Email: Email Contact