SOURCE: ASSET InterTech

March 01, 2005 12:49 ET

ASSET® Names Logic Technology to Support and Distribute the ScanWorks® JTAG System in Germany

ITPR Will Support Marketing Efforts in Germany

RICHARDSON, TX -- (MARKET WIRE) -- March 1, 2005 -- ASSET InterTech, (www.asset-intertech.com) an international leader in boundary-scan (IEEE 1149.1/JTAG) test and in-system programming (ISP), has expanded its marketing and sales efforts in Germany by naming Logic Technology (www.logic.nl) of Panningen, the Netherlands, its support and sales representative and ITPR as its public relations firm. Logic will supplement the ASSET technical support personnel who are already located in Germany.

ASSET's easy yet powerful ScanWorks boundary-scan test and ISP environment is currently used by leading electronics companies such as Cisco, Lucent Technologies, Agilent, BAE, Alcatel, Hewlett-Packard, Ericsson, Intel, Raytheon, SBS, Solectron, Rockwell Collins, EMC and others.

"Based on our past experiences with Logic, we believe that our users and prospective customers in Germany will be very pleased with the support they receive," said Alan Sguigna, vice president of sales and marketing for ASSET. "Logic has extensive knowledge of boundary scan technology and electronic test in general. By working with the ASSET people in Europe, Logic's technicians and sales personnel have become a valuable part of our overall operation."

Previously, Logic supported ASSET's technical support and sales teams in the Benelux countries and France. Logic has more than 15 years of experience providing technical solutions to electronics manufacturers in Europe. The firm's staff has significant expertise in several key technologies, including embedded software, test and measurement, and device programming.

In addition, the Munich-based ITPR was named to represent ASSET as its public relations agent in Germany. ITPR specializes in high-tech public relations, sales and marketing communications support, and interfacing to the German speaking press.

About Logic Technology

Logic Technology is centrally located in Europe in the Benelux region. The firm provides complete development suites to electronic manufacturers throughout the region. For more information, visit www.logic.nl or send e-mail to asset-intertech@logic.nl.

About ASSET InterTech

ASSET InterTech, Inc. develops, markets, sells, and supports boundary-scan testability and in-system programming (ISP) products worldwide. ASSET's affordable ScanWorks® environment is easy yet powerful.

For product information, call toll free 888-694-6250, send faxes to 972-437-2826, direct e-mail to sales@asset-intertech.com or visit the company's Web site at www.asset-intertech.com

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