April 02, 2013 08:00 ET

ASSIA CEO, Dr. John Cioffi, to Present at Red Herring Europe on How to Build a Successful Global Tech Company

The 'Father of DSL' and Leading Silicon Valley Entrepreneur to Share His Experience Growing ASSIA From a Startup to a Leading Tech Company With Offices in Europe, the United States, and Asia

REDWOOD CITY, CA--(Marketwired - Apr 2, 2013) - ASSIA, Inc., a leading solutions company for broadband service providers, today announced that ASSIA CEO and Chairman Dr. John Cioffi will deliver a keynote presentation, "Lessons From Building a Successful Global Tech Company," at the Red Herring Europe event on April 10, 2013, in Amsterdam.

Dr. Cioffi, founder of two successful global tech companies and Professor Emeritus of electrical engineering at Stanford University, will share his unique perspectives on growing a business, including insights into entrepreneurship, decision-making, timing, funding, and remaining faithful to a vision. He also will discuss the difference between being a great engineer and a great entrepreneur, and share his thoughts on how to build a global organization that best uses the talents of its staff.

Who: Dr. John Cioffi, CEO and Chairman, ASSIA, Inc.
What: Keynote Presentation: Lessons From Building a Successful Global Tech Company
When: Wednesday, April 10, 11:15 a.m. - 11:45 a.m.
Where: Moevenpick Hotel, Amsterdam, The Netherlands

About Dr. John Cioffi
Dr. John Cioffi is a 35-year veteran of the DSL industry and sports numerous prestigious awards for his contributions to technology and industry. Prior to founding ASSIA in 2003, he served as founder, CTO and vice president of engineering at Amati before its acquisition by Texas Instruments. Dr. Cioffi held a tenured endowed professorship at Stanford University in the Department of Electrical Engineering from 1985 to 2009, where he is now an active Professor Emeritus with limited ongoing research efforts in broadband access. He has published more than 400 papers and holds more than 100 patents. Dr. Cioffi is a member of the United States National Academy of Engineering and an International Fellow of the United Kingdom Royal Society of Engineering. He is a winner of the Economist Computing and Telecommunications Award (2010), the IEEE Alexander Graham Bell Medal (2010), the IEEE Kobayashi Award (2001), and the Marconi Society's Marconi Prize (2006). He currently serves on the board of Alto Beam and on the Marconi Society Board of Trustees. Dr. Cioffi holds a BSEE from the University of Illinois and a PhD in electrical engineering from Stanford University.

About ASSIA, Inc.
ASSIA, Inc. is a strategic partner and trusted solutions vendor to broadband service providers worldwide. ASSIA solutions enable providers to grow revenues, increase customer satisfaction, improve operational efficiencies, and deliver new multimedia content to the broadband-enabled home. ASSIA has more than 60 million broadband lines under contract with top-tier service providers worldwide and is backed by strategic investors, including AT&T, Mingly China Growth Fund, SFR Development, Sandalwood Partners, Sofinnova Partners, Stanford University, Swisscom Ventures, T-Ventures, and Telefonica. For more information, visit

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"ASSIA" is an acronym for "adaptive spectrum and signal alignment."

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