November 14, 2013 08:00 ET

ASSIA CEO and DSL Inventor Dr. John Cioffi to Share Expertise on Vectored VDSL in Australia

The NBN: Rebooted Workshop to Focus on Australian National Broadband Policy Implementation Challenges and Priorities for Industry, Government and Other Stakeholders

REDWOOD CITY, CA--(Marketwired - Nov 14, 2013) - ASSIA, Inc., a leading solutions company for broadband service providers, today announced that ASSIA CEO and DSL inventor Dr. John Cioffi will share his insights into the use of vectored VDSL (very-high-speed DSL) for Australia's National Broadband Network (NBN) at The NBN: Rebooted workshop in Sydney on November 19. Dr. Cioffi will focus on business and technical strategies, and tactics for managing network and customer upgrades to vectored VDSL for optimal customer service and return on investment.

As the inventor of DSL and vectored VDSL, Dr. Cioffi advocates the economical use of existing copper phone lines to deliver speeds exceeding 100 megabits per second (Mbps) for the NBN, an approach that The Coalition government is planning following its election victory in September. Broadband networks combining fiber to a neighborhood cabinet and vectored VDSL for the last-mile connection to homes are already in development in Germany, Switzerland, The Netherlands, Belgium, the United Kingdom, China, Austria, and the United States.

Dr. Cioffi's participation at The NBN: Rebooted workshop is part of a series of ASSIA's thought-leadership initiatives on vectored VDSL, which also includes a white paper, "Smart Vectoring," a webinar, "Vectored VDSL: Smart Strategies for Delivering 100 Mbps," and a presentation, "Smart Vectoring: Invest Wisely with DSL Management to 100 Mbps," that Dr. Cioffi delivered on October 22 at the Broadband World Forum in Amsterdam.

Who: Dr. John Cioffi, CEO and Chairman, ASSIA, Inc.

What: Panel: "Access Technology Issues"

When: Tuesday, November 19, at 9:00 a.m.

Where: The NBN: Rebooted workshop, Swissotel, Sydney

About John M. Cioffi
Dr. John Cioffi is a 30-year veteran of the DSL industry and sports numerous prestigious awards for his contributions to technology and industry. Prior to founding ASSIA in 2003, he served as founder, CTO and vice president of engineering at Amati before its acquisition by Texas Instruments. Dr. Cioffi held a tenured endowed professorship at Stanford University in the Department of Electrical Engineering from 1985-2009, where he is now an active Professor Emeritus with limited ongoing research efforts in broadband access. He has published over 400 papers and holds over 100 patents. Dr. Cioffi is a member of the United States National Academy of Engineering and an International Fellow of the United Kingdom Royal Society of Engineering. He is a winner of the The Economist Computing and Telecommunications Award (2010), IEEE Alexander Graham Bell Medal (2010), the IEEE Kobayashi Award (2001), and the Marconi Society's Marconi Prize (2006). He currently serves on the boards of Teranetics, ClariPhy, Vector Silicon, and Alto Beam. Dr. Cioffi holds a BSEE from the University of Illinois and a PhD in electrical engineering from Stanford University.

About ASSIA, Inc.
ASSIA, Inc. is a strategic and trusted solutions vendor to broadband service providers worldwide. ASSIA solutions enable providers to grow revenues, increase customer satisfaction, improve operational efficiencies, and deliver new multimedia content to the broadband-enabled home. ASSIA has more than 70 million broadband lines under contract with top-tier service providers worldwide and is backed by strategic investors, including AT&T, Mingly China Growth Fund, SFR Development, Sandalwood Partners, Sofinnova Partners, Stanford University, Swisscom Ventures, T-Ventures, and Telefonica. For more information, visit

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"ASSIA" is an acronym for "adaptive spectrum and signal alignment."

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