SOURCE: Kaltura

Kaltura

March 03, 2009 10:00 ET

AthletixNation Partners With Kaltura to Deliver Premium College Sports Video to the Masses

Live With Several Local Sports Channels and Websites, AthletixNation Has Integrated Kaltura's Open Source Video Platform Into Its Sports Content Platform

NEW YORK, NY--(Marketwire - March 3, 2009) - AthletixNation, a multimedia sports content platform, and Kaltura, Inc. (http://www.kaltura.com), developer of the first open source video platform, announced today that the companies have entered a strategic partnership and integrated Kaltura's video capabilities into the AthletixNation offering in order to deliver premium Division I college video highlights to AthletixNation publishers. The integrated solution is already in use by several websites of local sports channels and networks.

"AthletixNation is an official online syndicator of Division I college sports video and applications -- we serve premium content to our publishers, and video delivery and management are a critical part of our content platform. We were looking for a powerful open source video platform with advanced functionality and flexible integration options. Kaltura was a great fit," said Davyeon Ross, President and CEO of AthletixNation. "Partnering with Kaltura, we have created a strong relationship with the team, and have been able to customize the Kaltura technology to fit into our platform in a way that is seamless to our publishers and provides the optimal experience to the end viewers. Video integration into our March bracket application is going to be even more powerful."

AthletixNation provides publishers with top quality post-game video content and interactive sports applications featuring a variety of Division I schools and conferences. Using Kaltura's open source video platform, AthletixNation allows multiple publishers to display and manage their specific video content by dynamically configuring their own premium-content playlists.

"Our flexible open source video platform empowers integrators, developers and value-added resellers to customize and operate their own tailored video solutions across their network of publishers, and to do so in the most engaging and cost-effective fashion," said Ron Yekutiel, Kaltura Chairman and CEO. "AthletixNation integrated our technology with their robust delivery platform to provide premium on-demand sports content to their network of sites. We look forward to further deepening our relationship and pursuing additional third party software vendors, service providers, and content aggregators."

About AthletixNation

AthletixNation is a multimedia sports content platform delivering college sports post game video content and sports applications to local media websites and mobile devices. AthletixNation holds rights to distribute, publish and reproduce college sports basketball and football video content. This March AthletixNation will launch the first ever video integrated Division 1 basketball tournament bracket on several publishers across the country.

About Kaltura

Kaltura provides the world's first Open Source Online Video Platform. With more than 20,000 active publishers, Kaltura's flexible framework empowers any site with advanced video functionality. Founded in 2006, Kaltura's open source code is available as a free Software Development Kit and as downloadable packages for leading platforms -- such as Drupal, WordPress and MediaWiki. Kaltura also provides supplementary paid services including maintenance, support, integration, professional development, streaming and hosting, ad serving, content syndication, and aggregation of related third party services. Since its public launch, New York-based Kaltura has won numerous awards, such as the TechCrunch40 People's Choice award, Mashable's 'Open Web' award, AlwaysOn's top 250 global company and top 100 media company awards, and TV Week's 5 Video Startups to Watch in 2009. For more information, visit www.kaltura.com.

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