AtHoc Receives the 2008 Frost & Sullivan Award for Technology Innovation in the Mass Notification Market

Award Recognizes AtHoc's Market Leadership and Technology Innovation in Creating Unified, Enterprise-Class, Network-Centric Solutions


BURLINGAME, CA--(Marketwire - October 15, 2008) - AtHoc, Inc., the pioneer and leader in network-centric emergency notification systems, today announced that it has been awarded the 2008 Frost & Sullivan Award for Technology Innovation in the North American Mass Notification System Services market. Each year, the Frost & Sullivan award is given to a company that has demonstrated technological superiority within its industry. It recognizes a company's ability to successfully develop and introduce new technology and make significant product performance contributions to the industry. In addition to receiving the award, AtHoc has also been recognized by Frost & Sullivan as a "Tier I" vendor in the overall mass notification systems market as well as in the government-specific mass notification system services market.

Frost & Sullivan's prestigious award acknowledges the success of AtHoc IWSAlerts™, a comprehensive network-centric notification system that utilizes organizations' existing IP networks to communicate during an emergency. The enterprise-class solution combines IP and traditional notification channels into a unified platform to quickly and efficiently deliver alerts during an emergency through multiple, redundant communications devices in a matter of minutes.

"AtHoc's proven market success with an innovative solution that integrates IP and traditional forms of alerting into a single unified platform deserves recognition," said Alejandra Lozano, research analyst at Frost & Sullivan. "Leveraging a facility's IP infrastructure as the basis of a mass notification system is a fundamentally new approach that redefines traditional physical security. AtHoc has made significant contributions to this important and growing market, and they should be commended."

AtHoc's Contributions to the Mass Notification Market

As the pioneer and leading provider of network-centric mass notification systems to the military, government and commercial sectors, AtHoc solutions are now protecting over one million people around the world.

AtHoc's key technology innovations include:

Network-centric Approach

AtHoc IWSAlerts leverages the IP network as the basis of its emergency notification infrastructure. With its Web-based interface, it has the ability to reach tens of thousands of people anywhere within seconds, providing critical emergency information including a suggested course of action, and it tracks user responses. Delivery tracking and acknowledgement from all recipients provides for personnel accountability.

Unified Notification Management

AtHoc IWSAlerts provides a comprehensive mass notification solution that unifies all alerting channels including: network alerting to desktops via intrusive audio-visual pop-ups, email and BlackBerry devices, telephony alerting to land and mobile phones, as well as sirens, PA systems and digital displays. By unifying all channels into a single alert management system, customers benefit from simplified alert activation, message consistency and reduced time to reach recipients.

Enterprise-class Architecture

AtHoc IWSAlerts manages the end-to-end notification process, allowing organizations to implement standard emergency operating practices and procedures. By deploying a single, centralized system with sophisticated access controls and permissions management, customers can alert their entire organization across all facilities from their headquarters, while also allowing each facility to manage their own local alerting system. Centralized deployments are significantly quicker to implement, provide greater security and offer a more efficient utilization of communication resources.

"We are honored to receive the Frost & Sullivan award for technology innovation in the mass notification market," said Simon Berman, vice president of product marketing for AtHoc. "AtHoc remains committed to technology innovation in order to stay ahead of market needs, and this is reflected in the success we have enjoyed."

To read a more detailed overview on AtHoc by Frost & Sullivan for the 2008 North American Mass Notification System Services Technology Innovation of the Year Award, please click here.

About AtHoc

AtHoc is the pioneer and recognized leader in providing enterprise-class, network-centric emergency notification systems to military, government and commercial organizations for physical security, force protection and personnel accountability. Millions of end users worldwide, in organizations such as the U.S. Air Force, U.S. Army, U.S. Navy, Hawaii State Civil Defense, NASA, U.S. Patent and Trademark Office, Boeing, PricewaterhouseCoopers and eBay, rely on AtHoc's unified management systems for their emergency alerting and critical communication needs. AtHoc has partnered with market leaders including Microsoft, Cisco, Harris, Siemens, Avaya, Lockheed Martin, Unisys and others to bring these notification solutions to the public and commercial markets.

For more information on AtHoc, please visit http://www.athoc.com.

Contact Information: Contact: Ivy Eckerman Spire Communications (540) 373-2963