SOURCE: Idahoan Foods

Idahoan Foods

November 16, 2011 12:56 ET

Attention Culinary Artists: You Could Create a Prize-Winning Potato Portrait

Idahoan Foods® Launches Brand New Pilgrahoan Website

LEWISVILLE, ID--(Marketwire - Nov 16, 2011) - The age-old advice everyone has heard from moms about not playing with your food is about to take a virtual setback this Thanksgiving season.

Idahoan Foods has launched a fun-filled web-based activity called "Pilgrahoan™" that encourages participants to use a few vegetables to improve the rather plain appearance of a pilgrim's hat-wearing Idahoan potato -- on their computer screens, of course, at

By strategically placing Thanksgiving side-dishes such as carrots, olives, corn on the cob, green peas, green beans and even gherkins on the Idahoan spud, participants can create their own Pilgrahoan that they can save and upload to their Facebook profile and share with friends.

Those entering the Pilgrahoan Celebrity Spuds Showdown competition have the chance to win an iPod nano® or Idahoan holiday gift baskets if their potato-based portraits resemble a readily recognizable celeb. To enter simply "like" Idahoan's Facebook page and then upload your picture to the page by November 27, 2011.

"Idahoan Foods is unveiling this fun website and Facebook Fan Page just in time to kick-start thoughts of preparing Thanksgiving menus," says Darrin Caldwell of Idahoan Foods. "Both our Celebrity Spuds Showdown Contest and our just-for-fun drawings can generate a lot of excitement among friends and family as they attempt to 'out-draw' each other or win valuable prizes," he said.

Caldwell explains that one need not be an accomplished artist or a wizard at web art to put a vegetable face to a potato. "All you need to do is simply drag the various food items to the potato and place them to create facial characteristics -- eyes, nose, mouth, eyebrows and ears. It is that simple. Hey! I just made one that looks like my dog Spud!"

About Idahoan Foods LLC
Combining a full-service network of professionals from field to fork, Idahoan Foods, LLC is a leading manufacturer of value-added products. Its potato processing plants and nationally recognized retail, foodservice and warehouse club brands of products along with its close relationship with their grower ownership, allow Idahoan Foods to deliver superior quality and value to its customers. For more information visit Follow Idahoan Foods on Facebook and Twitter.

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