Farha Foundation

Farha Foundation

April 30, 2009 10:00 ET

AU COEUR DE LA MODE - 23rd Edition - Sunday May 3rd, 2009 - Palais des congres de Montreal - 10 a.m. to 5 p.m.

Since 1992 the Farha Foundation has been committed to helping people living with HIV/AIDS in Quebec

MONTREAL, QUEBEC--(Marketwire - April 30, 2009) -

A unique Fashion Event...

AU COEUR DE LA MODE, Quebec's most important HIV/AIDS fashion charity event, is back, and with new high-profile designers on board. Anticipation for the 23rd edition of the sale is at an all-time high. Unbelievable participants include Rudsak, Ca va de soi, Philippe Dubuc, Miss Sixty / Energie, Dinh Ba Design, Envers par Yves Jean Lacasse, Bedo, Report Collection, Dex Clothing, Eve Gravel/Station 8, Lucky 7/Cocky Brand, Ladydutch/TXT.

A total of 80 leading designers, importers and Montreal boutiques come together for the 23rd edition of AU COEUR DE LA MODE.

... where everything is at 50% off and more...

The Farha Foundation's bi-annual mega fashion fundraising sale attracts both the fashion forward and bargain hunters alike. With 'haute couture' and top labels discounted at 50 percent or more, Montreal shoppers have reason to be excited.

... for a cause.

AU COEUR DE LA MODE is a one-of-a-kind event that gives Quebecers the chance to raise money for HIV/AIDS simply by buying clothing and accessories. Close to 80 stores, manufactures, designers and importers, both provincial and international will participate in the sale. Admission price is a $5 donation. All proceeds generated benefit the Farha Foundation - Quebec's leading HIV/AIDS fundraising organization.

For further information please visit www.aucoeur.ca or call 514-270-4900


What: AU COEUR DE LA MODE, Mega Fundraising Fashion Sale, 23rd Edition.

When: Sunday, May 3rd, 2008 from 10 a.m. to 5 p.m.

Where: Le Palais des Congres de Montreal. Place d'Armes Metro.

Participating shops and designers :

Anastasia Lomonova :: Apple Bottoms :: Aritmetik :: Bedo :: Bertoni :: Bod & Christensen :: Ca va de soi :: Carrefour Ivano :: Chilli Peppers / Kani Ladies :: Coco & Tashi :: Dalcci :: Des Hauts et des bas :: Dex Clothing :: Diamond Tea :: Dinh Ba Design :: El-Minooche :: Envers :: Eve Gravel/Station 8 :: Fortuna Valentino :: Fushia :: Gloria Gaudette :: Grob :: Guido & Mary :: Horst :: Ivano Costumes :: JSI :: Karv :: Kimojo Kimono :: Kinetic :: Ladyduych / TXT :: L'echantillon :: Lily Rose Bijoux :: Lingerie Blacko :: Lollipops :: Lucky 7 / Cocky Brand :: Lydia :: Lukidis :: Malicious Manor :: Message Factory Inc. :: Mestiza Chic :: Micalla :: Mika Design :: Mimi et Moi :: Miss Sixty / Energie :: Montelle :: Noval :: Olivia Cosmetic New York :: Oonu :: Pedro Sport :: Philippe Dubuc :: Philo-Soapy :: Quartz Nature :: Ralph Leroy / Kofi Collection :: Re-find :: Regalo :: Report :: Rudsak :: Rufen :: Second :: Soi Disant :: Stella Bijoux :: Tangerine :: Tobacco Road :: Turco Design :: TXT :: Valerie Dumaine :: Vas & Co. :: W.M.F. Mannequin :: Want Agency :: Will Be

About the Farha Foundation

The Farha Foundation is Quebec's leading AIDS fundraising organization, committed to help men, women and children living with HIV and AIDS. The events organized by the Farha Foundation also serve to sensitize the population to the AIDS pandemic.

Since 1992, the Farha Foundation has distributed close to 8 million dollars to some 70 AIDS organizations throughout Quebec providing care and services (housing, medication, food, palliative care, counselling, homecare, etc.) as well as AIDS prevention and education programs. A volunteer advisory committee screens which organizations the Foundation funds, and then follows up to ensure the funds are being put to the best possible use. www.farha.qc.ca

Contact Information

  • Farha Foundation
    Antoine Ardiley
    Communication Coordinator
    514-270-4900 ext 227
    Farha Foundation
    Nancy Farha
    Executive Director, Farha Foundation
    514-270-4900 ext 223