Farha Foundation

Farha Foundation

November 18, 2008 09:00 ET

AU COEUR DE LA MODE-Quebec's Most Important Aids Fashion Charity Event Is a Huge Success!

4,200 Shoppers, Nearly $ 430,000 in Sales!

MONTREAL, QUEBEC--(Marketwire - Nov. 18, 2008) - On Sunday, November 16, over 4,200 shoppers took part in AU COEUR DE LA MODE, the Farha Foundation's semi-annual fashion fundraising sale, coming to the Palais des congres de Montreal to shop for a cause!

Nearly 80 local and international designers grouped under one roof to sell their most recent collections at 50% off and more. The proceeds generated by this event will go to help the more than 20,000 men, women and children living with HIV and AIDS in Quebec.

The success of AU COEUR DE LA MODE is greatly due to the participation of nearly 350 volunteers, as well as the participation of our devoted sponsors such as 98,5, MusiquePlus, MusiMax, CKAC, CKOI, Corus, Clin d'oil, ICI, Info 690, Mirror, 24 Heures, Metromedia, Le Chateau, CTV, Equinoxe Graphiques, Fugues, Q92 et Communications Zenergy. Thank you for your support!

About the Farha Foundation

The Farha Foundation is Quebec's leading AIDS fundraising organization, committed to help men, women and children living with HIV and AIDS. The events organized by the Farha Foundation also serve to sensitize the population to the AIDS epidemic.

Since 1992, the Farha Foundation has distributed over $7.3 million to some 70 AIDS organizations throughout Quebec providing care and services (housing, medication, food, palliative care, counselling, homecare, etc.) as well as AIDS prevention and education programs. A volunteer advisory committee screens which organizations the Foundation funds, and then follows up to ensure the funds are being put to the best possible use.

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