SOURCE: AutoUpLinkUSA

AutoUpLinkUSA

February 17, 2009 08:15 ET

AutoUpLinkUSA Simplifies Vehicle Image and Data Capture for Auto Dealers Managing Online Vehicle Listings in House

MINNEAPOLIS, MN--(Marketwire - February 17, 2009) - New vehicle imaging and listing software from AutoUpLinkUSA now makes it easier than ever for new and used auto dealers to get excellent online inventory listings results when managing the process in house.

Designed for dealers using AutoUpLinkUSA's do-it-yourself (DIY) listing tool Dealer UpLink, the new AutoUpLinkUSA EasyImage Uploader software makes imaging, uploading and listing inventory online "plug-and-play" easy.

The software, used in conjunction with a Richo Caplio 500SE Model W digital camera, enables DIY listing dealers to:

--  Capture very high quality images of vehicles to be listed
--  Capture those vehicles' stock numbers and VIN data pulled from the DMS
    into the camera
--  Append the corresponding stock number and VIN to the image
    

Once done, the camera is again connected to the dealer management system and in the time it takes to enjoy a cup of coffee information results are uploaded through AutoUpLinkUSA to the dealer's online car shopping sites and web site. Uploaded listings are published to the template format preferred by the dealer and/or required by the dealer's chosen car shopping sites.

This new software, part of AutoUpLinkUSA's Dealer UpLink DIY suite of tools, gives dealers greater control and flexibility over their online inventory listing functions. However, dealers should carefully consider whether bringing this key marketing function in-house is truly the right choice for them.

DIY dealers using this tool will save money over AutoUpLinkUSA's full-service program, yet savings may be offset by other considerations. For example, if a DIY best practices process is not established, a DIY decision can create frustration and lost opportunity. In some cases, new staff may be required to keep the DIY activity fresh and complete.

Auto retailers should contact their AutoUpLinkUSA representative for more information or a demonstration of the AutoUpLinkUSA EasyImage Uploader camera software or visit www.autouplinkusa.com.

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