SOURCE: Avanade

June 08, 2012 09:00 ET

Avanade and Lotus F1 Team to Drive Performance Improvements on and off the Track With Cutting Edge Technology

Avanade Becomes Official Business Technology Consulting Partner in a Three-Year Deal Helping Lotus F1 Team Drive Sustainable Growth and Success With Environmental Awareness

SEATTLE, WA--(Marketwire - Jun 8, 2012) - Avanade today announced its sponsorship of the Lotus F1 Team and its appointment as Official Business Technology Consulting Partner, which started at the Monaco Grand Prix on May 27. Additionally, Avanade will provide business and functional process support as part of the team's approach to implementing Microsoft Dynamics.

"Avanade will be a key partner in driving business improvements for the Lotus F1 Team," said Patrick Louis, Lotus F1 Team CEO. "Earlier this year we announced our three year partnership with Microsoft Dynamics, and this partnership with Avanade stems naturally from our Microsoft agreement. This unique industry demands the best of every resource and Avanade's expertise will be instrumental in helping Lotus F1 Team deliver long-term growth and success. We look forward to working with them on our global business transformation process."

Adam Warby, Avanade CEO, said, "Improving efficiency, modernizing operations and lowering costs are critical success factors for any business, especially one where a streamlined performance can be the difference between winning and losing. As the Official Business Technology Consulting sponsor, Avanade is proud to be an instrumental part in helping the Lotus F1 Team realize results."

Avanade branding appeared on the team's E20 designated cars at the Monaco Grand Prix and will remain throughout the duration of the partnership.

About Avanade

Avanade provides business technology solutions and managed services that connect insight, innovation and expertise in Microsoft® technologies to help customers realize results. Our people have helped thousands of organizations in all industries improve business agility, employee productivity, and customer loyalty. Avanade combines the collective business, technical and industry expertise of its worldwide network of experts with the rigor of an industrialized delivery model to provide high quality solutions using proven and emerging technologies with flexible deployment models -- on premises, cloud-based or outsourced. Avanade, which is majority owned by Accenture, was founded in 2000 by Accenture LLP and Microsoft Corporation and has 15,000 professionals in more than 20 countries. Additional information can be found at

About Lotus F1 Team

Nestling deep in Oxfordshire, Lotus F1 Team's home of the Whiteway's Technical Centre is an unexpected technical tour de force based on the site of a 17 acre former quarry near Enstone, UK. The team moved here in 1992 in its Benetton guise after initially being formed as Toleman Motorsport. Just two years after arriving at Enstone, the first World Championship silverware made an appearance thanks to Michael Schumacher winning the 1994 Drivers' Championship. Fernando Alonso subsequently led the squad to glory for the 2005-6 Drivers' Championship as Renault F1 Team.

Now with the Lotus F1 Team name above the door, Enstone continues to develop as a centre of motorsport excellence with a 60% scale wind tunnel added in 2011 and the 'Driver in the Loop' simulator coming online in 2012.

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