SOURCE: The Avascent Group

The Avascent Group

June 21, 2011 18:47 ET

Avascent Unveils "050" Database Product

WASHINGTON, DC--(Marketwire - Jun 21, 2011) - The Avascent Group is pleased to announce the release of its online market analysis toolkit, 050. The 050 system provides users with insights into market size and growth, competitor market share, customer investment plans, and emerging opportunity space in the U.S. and global defense markets. The system promises to provide executives in strategic planning and business development with a set of analytical tools that add visibility into demand and competitive trends.

In developing 050, Avascent leveraged many of its core analytical strengths, including expertise on budget and contracts data, customer investment priorities and constraints, and competitor positioning. Doug Berenson, project director for the system, observed, "Avascent clients have asked us to develop a reliable, traceable, and user-friendly database for conducting all manner of strategic planning and business capture efforts. 050 is our answer to that need."

Mr. Berenson said, "The name 050, which evokes the National Defense function in the U.S. Congress' appropriations process, captures several qualities about Avascent's team and product: A strong focus on the intersection of public policy and defense market dynamics, and a mastery of esoteric details that matter to our clients."

The 050 database spans three major areas:

  • U.S. Defense and Homeland Security Systems: 050 allows users to analyze the markets for Sensors, Weapons, C4I Systems and Platforms in a manner that is directly linked to U.S. budget documentation, ensuring forecast accuracy and fit with customer demand.

  • International Defense Systems: 050 analyzes the defense markets of 30+ international countries, comprising the vast majority of addressable market space for U.S. and western defense firms. The 050 database is linked with an explicit estimate of both topline national defense spending and defense modernization spending to ensure market estimates are bound by real-world economic and budgetary constraints.

  • U.S. Federal Services: 050 forecasts spending on an array of technical and professional services acquired by both the Department of Defense and civil agencies. The 050 Federal Services database is derived via a combination of contracts and budgetary analysis to yield forecasts that provide users with reliable market share estimates, but which are also constrained by prevailing limits in agency budgets.

Using 050's online toolkit, users can tailor the database to display a "view" that is specific to their requirements, including specific mixes of customers, market segments, and competitors. The flexibility of the data and the tool promises to save companies valuable time and effort in conducting key analyses for strategy, business development, opportunity capture and other purposes.

050 will be marketed by Avascent as a stand-alone product, with pricing geared to levels of service.

About The Avascent Group
The Avascent Group ( is the leading strategy and management consulting firm serving clients operating across the full spectrum of government-driven markets. Working with corporate leaders and financial investors, Avascent delivers sophisticated, fact-based solutions in the areas of strategic growth, value capture, and mergers and acquisition support. With deep sector expertise, analytically rigorous consulting methodologies, and a uniquely flexible and adaptive service model, Avascent provides clients with the insights and advice they need to operate and succeed in highly complex and dynamic customer environments.

Contact Information

  • For further information, contact:
    Douglas Berenson
    (202) 452-6990